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Lessons in Simplicity from Apple’s Former Ad Agency Creative Director

Manner of Speaking

Recently I have been catching up on some reading material that sits in a stack on a side desk. The stack grows and shrinks, but I suspect that the stack will always be there.) One of the articles that caught … Continue reading → Design Preparation Apple audience Ken Segall Presentation public speaking simplicity Steve Jobs

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Keep your audience riveted by adding anticipation to storytelling

PowerPoint Tips

The post Keep your audience riveted by adding anticipation to storytelling appeared first on PowerPoint Tips Blog.

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Political Attack Ads. From Romans to Romney via Building Bishops

The Presenter's Blog

Are negative “attack ads” examples of valid public speaking, or just political porn? 2000 years ago, the Roman speakers Cicero and Quintilian both described techniques similar to attack ads. Now that’s what I call an attack ad!

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New speaker added to ASJA regional writing conference in Atlanta

Joan Detz Speaker Services

Learn as much as you can at #ASJAatl … Sat Nov 5 Dream of Being Pitch Perfect: Practice Your Skills With Top Editors Christine Moore @chrissiebmoore Christine Moore is a senior digital content strategist, editor and writer for Healthgrades, a leading physician search and health content brand serving up to 1 million users a day. […]. Freelance Writing News, events, and awards Professional organizations

3 Speakers Added! Decision Makers Guide to Emerging Speakers to Watch in 2016

Speaker Launcher

The post 3 Speakers Added! Our Most Promising Speakers to Watch out for in 2016 It’s summer and these speakers are hot, hot, hot!

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Get your audience’s attention by adding anticipation

PowerPoint Tips

Instead, you can get your audience’s attention by adding a little anticipation. A presentation that communicates well uses a slide to help the audience understand and remember your point. If you use the Tell ‘n’ Show SM Method , you can do this easily.

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Annual Performance Review - Adding Category on Being "Pain in the Ass"

Jane Genova: Speechwriter - Ghostwriter

Back in 2015, GE eliminated the traditional annual performance review. But, come on, there will always exist some human resources tool for officially evaluating job performance. There has to be. The U.S. is a country embedded in legalities.

Medium Adding a Subscription Business Model - Digital Struggle for Financial Growth

Jane Genova: Speechwriter - Ghostwriter

Self-publishing digital platform Medium will be adding a subscription business model. They range from ads and sponsored content to hosting conferences. Its chief executive officer Ev Williams announced that but didn't provide many details.

Focus Groups For Public Speaking – 5 Steps

Matt Eventoff

Focus groups have since become a staple in the corporate world, where products, messages, slogans, ad campaigns and competition are tested, regularly. . Focus groups have long been the domain of political campaigns – focus groups to test messages , focus groups to test appearances, focus groups to test images, sound bites, opposition research, research on a campaign’s own candidate – just about anything that one can test, political campaigns utilize focus groups to test.

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Focus Groups For Presentations – 5 Steps

Matt Eventoff

Focus groups have since become a staple in the corporate world, where products, messages, slogans, ad campaigns and competition are tested, regularly. . Focus groups have long been the domain of political campaigns – focus groups to test messages , focus groups to test appearances, focus groups to test images, sound bites, opposition research, research on a campaign’s own candidate – just about anything that one can test, political campaigns utilize focus groups to test.

Cities Consider Selling Ad Space to Raise Money

TJ Walker Interactive

Uncategorized ad space citiy ad space

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Storytelling through Social Media

Duarte Blog

Come join Nancy Duarte at ad:tech SF on April 21st, as she speaks about transforming ideas into action through storytelling and amplification via social media. Tags: Event Message Strategy Technology ad:tech facebook linkedin social media storytelling twitter Have you ever thought about what you’re doing when you update your Facebook page, change your LinkedIn profile, or tweet ? You’re telling a story.

Should I place ads on my speaking videos? | Media Training

TJ Walker Interactive

Uncategorized Ads Media Training youtube

Public Speaking - Pre-Planned Ad-Libs 1

Great Public Speaking

Some humorous things to say when things go wrong during your presentation: SOMETHING IS BROKEN *Humor can't fix everything. * I would fix this, but the only thing I learned in shop class was how to call for estimates. That's what I get for buying this at a flea market. I'll fix this right up. Just give me a hammer. Does anyone have some SuperGlue? Does anyone have a dollar bill on them? [If If possible, go into the audience in search of a dollar bill apparently to fix the broken item.]

Simpsons animator’s clever pro-Obama ad – The Last Word

TJ Walker Interactive

Uncategorized animation Barack Obama campaign election pro-Obama ad Simpsons animator spot the simpsons tv ad

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[Podcast] The Message of You with a Splash of Humor with Judy Carter

Speaker Launcher

Podcasts Adding Humor humor in a keynote speech Humorous Speeches Jane Atkinson judy carter Story techniquesBeing funny on stage can be a tough task, but that doesn’t mean it’s impossible.

New Obama TV ad attacks Romney “Remember”

TJ Walker Interactive

Uncategorized New Obama TV ad attacks Romney "Remember

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Romney TV Ad “The Private Sector is doing Fine”

TJ Walker Interactive

Uncategorized attack ads romney ad the private sector is doing fine

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ROI of LOL: Adding Humor to Your Presentation with June Cline

Speaker Launcher

In this episode, June offers a 5 step formula for adding humor to programs and speeches. […]. The post ROI of LOL: Adding Humor to Your Presentation with June Cline appeared first on Jane Atkinson. The 5 steps to adding humor: 5:01 STEP 1: Identify your comedic style.

Mitt Romney Ad Poll

TJ Walker Interactive

Can You Help Pick the Best Attack Ad Against Mitt Romney? Uncategorized 2012 elections attack ad GI Joe ken doll Mitt Romney stretchWhile none of us Progressive Democrats applaud the Citizens United case unleashing Super PACs, it is a fact of life. So we can either play by the rules as they are at this moment, or we can sit still like little lambs waiting to [.].

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PowerPoint Tip: Adding crosshatching fills to graphs in PowerPoint 2007/10

Dave Paradi's PowerPoint Blog

By adding a solid border around each element, it has a boundary that makes interpreting the size of the shape easier. When I was presenting a course for accountants in July, a number of the participants mentioned that starting in PowerPoint 2007, they had lost the ability to fill graph segments with crosshatch patterns. This is important when printing graphs in black and white since shades of grey are hard to distinguish.

PowerPoint Tip: Quickly adding iPhone or iPad videos to your presentation

Dave Paradi's PowerPoint Blog

Last week the new iPad2 joined the lineup of popular Apple devices that have video cameras. The desire to use those videos in our presentation is a hot topic. One of my consulting clients will be using his iPhone videos this year to show testimonials. I used my iPhone to demonstrate taking and using video in a recent CSAE presentation. And I included the topic in last month’s webinar on Incorporating Video in Your PowerPoint Presentations.

New Priorities USA Ad attacking Romney on Bain Investment

TJ Walker Interactive

Uncategorized ad bain priorities usa romney

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Romney’s unreleased Ohio auto bailout ad – Politico

TJ Walker Interactive

Uncategorized ad auto bailout Mitt Romney Ohio politico

Republican Linda McMahon Runs TV ad grabbing Obama’s Coattails?

TJ Walker Interactive

Uncategorized "Barack Obama (US President)" Republican ad linda mcmahon tv

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Super Bowl Ads Commercials

Humor Power

Super Bowl ads are an event almost as big as the game itself. At a $3,000,000 price tag for a 30-second spot, you want your ad to hit the mark. – You want people to anticipate watching your ad. It needs to be entertaining. – You want the ad to be memorable. – You want people to talk about it afterward. You want the ad to be viral. In recent years, about 80 percent of ads during the Super Bowl have been humor-themed.

Obama ad cites Romney’s ‘reckless’ foreign policy skills – The Last Word

TJ Walker Interactive

Uncategorized attack ads Barack Obama campaign election "Barack Obama (US President)" foreign policy Mitt Romney Obama ad Politics

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Obama Ad Attacks Romney as “Outsourcer in Chief”

TJ Walker Interactive

Uncategorized abama tv ad outsourcer in chief romney

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Mitt Romney Launches New “Apology Tour” TV Ad

TJ Walker Interactive

Uncategorized "Apology Tour" TV ad Barack Obama foreign policy Mitt Romney

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Obama super PAC hits Romney hard with new “Stage” Ad

TJ Walker Interactive

Uncategorized 2012 2012 presidential campaign Ads bain capital Mitt Romney priorities usa

Obama Campaign Unleashes new Big Bird Anti-Romney Ad

TJ Walker Interactive

Uncategorized ad advertisement Anti-Romney Barack Obama Big Bird Obama Campaign Politics spot

Mobile Users Around World Increasingly Blocking Ads

Jane Genova: Speechwriter - Ghostwriter

Around the world more and more of us are blocking ads on our smartphones. " The biggest problem with ad blocking is in emerging nations. The ads slow down the process. So, of course, the ads must go. Call it Mobile Marketing and Its Discontents. And that is throwing Internet companies such as Google and Facebook into a state of high angst. After all, they make a lot of their revenue from online advertising.

French Speaking Mitt Romney Ad

TJ Walker Interactive

Foreign Languages Humor Politics Video ad Flip Flop French liberal Mitt Romney tvAmericanLP, a new Democratic Super PAC, announced today that it is launching a new advertising campaign designed to mock Mitt Romney and the current state of the Republican Party.

Facebook - No longer can we laptop users block ads

Jane Genova: Speechwriter - Ghostwriter

It has decided that if we are using ad blockers on that free service, it will enable its advertisers to bypass that technology. Sure, the majority of Facebook's revenue comes from mobile ads. There's that old adage:  There is no free lunch.

Matt Lauer Hammers Romney Spokesperson Over Whether The ‘Jeep Ad’ Is Accurate

TJ Walker Interactive

Uncategorized matt lauer Mitt Romney spokesperson ‘Jeep Ad’ Accurate

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Competitive Intelligence - Analyze Help-Wanted Ads

Jane Genova: Speechwriter - Ghostwriter

Companies which are totally protective of assets like their intellectual property will disclose much too much about themselves in their help-wanted ads.   To begin with, the writer of the ad might gush about the strategic direction and strengths of the company. It's ironic.

Weight Watchers - Australia - Ad Experienced as Body Shaming

Jane Genova: Speechwriter - Ghostwriter

"Weight Watchers Australia recently released - and quickly retracted - a campaign called See Yourself in a New Light, centered around a group of underwear-clad women frankly discussing how embarrassed they feel about their bodies in the 'bedroom.'"

FoxNews Rejects French Mitt Romney Ad

TJ Walker Interactive

My office just got off the phone with Erin Kelly, head of political ad sales at the Fox News Channel. She told us our ad “French Romney” was rejected because everything Fox airs “has to be truthful.” Government & Politics Media media relations Politics ad French Mitt Romney TJ WalkerNo, I’m not making this up. 60 seconds after the call ended, Erin called back to clarify. She [.].

Education Labs & Its Frequently-Run Help-Wanted Ad

Jane Genova: Speechwriter - Ghostwriter

So, I have a hunch I had much company in answering the ad, at least somewhere in its long history of being placed on Craigslist. Most of us in communications are curious. After all, this line of work demands a nose for emerging news.

“Trust” Obama TV Ad – Obama whacks anew at Romney tax-cut plan AP

TJ Walker Interactive

Uncategorized "Trust" Obama $5 trillion defecit Mitt Romney tax cut tax-cut plan AP tv ad

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