Boost Your Business with Facebook Ads with Claire Pelletreau

Speaker Launcher

On this episode of The Wealthy Speaker Show, we welcome Facebook ad and conversion optimization expert, Claire Pelletreau. The post Boost Your Business with Facebook Ads with Claire Pelletreau appeared first on Jane Atkinson. What to put in your Facebook ads.

Ads 70

New Business Theme Added to Rhetoric – The Public Speaking Game™

Manner of Speaking

Florian Mueck and I are pleased to announce that the new Business theme has been added to the app version of Rhetoric – The Public Speaking Game™. Players can now choose to play one of three different themes (Classic, Family and … Continue reading → Rhetoric - The Public Speaking Game Florian Mueck presentations public speaking

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Google Ad Business Expected to Be Down in 2020

Jane Genova: Speechwriter - Ghostwriter

Travel advertising accounts for about 11% of Google's ad revenue and people aren't traveling. It's a confluence of forces. And the fallout from the pandemic is just one of them.

2020 56

Political Attack Ads. From Romans to Romney via Building Bishops

The Presenter's Blog

Are negative “attack ads” examples of valid public speaking, or just political porn? 2000 years ago, the Roman speakers Cicero and Quintilian both described techniques similar to attack ads. Now that’s what I call an attack ad!

Ads 146

Facebook - Will It Face Massive Boycott of Its Ad Platforms?

Jane Genova: Speechwriter - Ghostwriter

Right now the boycott of Facebook's advertising platforms is in the embryonic stages. Kicked off by civil rights leaders it has been adopted from companies ranging from Ben & Jerry's to Eddie Bauer.

2020 56

Ad Spending Could Be Down 13% for 2020 - Pre-Corona, It Was Projected to Increase 4%

Jane Genova: Speechwriter - Ghostwriter

With economic downturns, usually the ad budget is the first thing to cut. What's unique about this time around is that the high uncertainty has put much of ad planning on hold. Also, with so much changing so fast it's a challenge to get the tone and content of ads right.

2020 56

TV/Cable Ad Spending - COVID-19 Accelerating Shift to Other Mediums

Jane Genova: Speechwriter - Ghostwriter

"Marketers are worried about the ability to sell their products in a prolonged economic downturn, and aren't certain what programming networks can put on the air, given the near-total shutdown of production in Hollywood." " - Suzanne Vranica, The Wall Street Journal , May 12, 2020.

2020 56

Boycott Against Placing Ads on Facebook - Lots of Free Good-Guy Publicity for the Brand

Jane Genova: Speechwriter - Ghostwriter

The boycott against placing advertising on Facebook gained traction. So much so that organizations participating in the boycott come across as the Good Guys. And that's exactly where brands want to be in this time of values upheaval. 

2020 56

New Obama TV ad attacks Romney “Remember”

TJ Walker Interactive

Uncategorized New Obama TV ad attacks Romney "Remember

Ads 61

Cities Consider Selling Ad Space to Raise Money

TJ Walker Interactive

Uncategorized ad space citiy ad space

Ads 52

Influence Doesn't Pay the Bills - Daily Mail & General Trust Experience 70% Plunge in Print Ad Revenue

Jane Genova: Speechwriter - Ghostwriter

Daily Mail & General Trust, of course, has plenty of company in the falloff of ad revenue in these hard times. Some of that is just the result of belt-tightening by those in charge of ad-buying. Media outlets under the umbrella of the Daily Mail & General Trust are influential.

2020 56

Simpsons animator’s clever pro-Obama ad – The Last Word

TJ Walker Interactive

Uncategorized animation Barack Obama campaign election pro-Obama ad Simpsons animator spot the simpsons tv ad

Ads 56

Keep your audience riveted by adding anticipation to storytelling

PowerPoint Tips

The post Keep your audience riveted by adding anticipation to storytelling appeared first on PowerPoint Tips Blog.

2016 130

Should I place ads on my speaking videos? | Media Training

TJ Walker Interactive

Uncategorized Ads Media Training youtube

Ads 52

Lessons in Simplicity from Apple’s Former Ad Agency Creative Director

Manner of Speaking

Recently I have been catching up on some reading material that sits in a stack on a side desk. The stack grows and shrinks, but I suspect that the stack will always be there.) One of the articles that caught … Continue reading → Design Preparation Apple audience Ken Segall Presentation public speaking simplicity Steve Jobs

2017 183

[Podcast] ROI of LOL: Adding Humor to Your Presentation with June Cline

Speaker Launcher

In this episode, June offers a 5 step formula for adding humor to […]. The post [Podcast] ROI of LOL: Adding Humor to Your Presentation with June Cline appeared first on Jane Atkinson. In this episode, June offers a 5 step formula for adding humor to programs and speeches.

ROI 68

Romney’s unreleased Ohio auto bailout ad – Politico

TJ Walker Interactive

Uncategorized ad auto bailout Mitt Romney Ohio politico

Ohio 65

Google Q1 Profits Hit By Lousy Ad Market - Q2 Could Be Worse

Jane Genova: Speechwriter - Ghostwriter

MarketWatch reports: "Google's profits were damaged even more than expected as the Covid-19 pandemic caused 'a significant slowdown in ad revenue.'" Also, 25% noted that they have totally stopped ad spending for Q1 and Q2 of this year.

2020 56

Romney TV Ad “The Private Sector is doing Fine”

TJ Walker Interactive

Uncategorized attack ads romney ad the private sector is doing fine

Ads 52

Republican Linda McMahon Runs TV ad grabbing Obama’s Coattails?

TJ Walker Interactive

Uncategorized "Barack Obama (US President)" Republican ad linda mcmahon tv

Ads 61

Obama super PAC hits Romney hard with new “Stage” Ad

TJ Walker Interactive

Uncategorized 2012 2012 presidential campaign Ads bain capital Mitt Romney priorities usa

2012 65

New Priorities USA Ad attacking Romney on Bain Investment

TJ Walker Interactive

Uncategorized ad bain priorities usa romney

Ads 56

Boycott of Facebook Ad Platforms - Will It Pick Up Enough Traction?

Jane Genova: Speechwriter - Ghostwriter

Facebook's ad platforms are powerful.  The embrace of The Triple Bottom Line , that is adding People and Planet Earth to Profits, could go on pause.   So, there is a major business decision involved in boycotting those platforms.    That business issue in a difficult global economy could prevent that boycott initiated by  civil rights groups from gaining traction.

2020 40

Ad Industry Hit Hard - Don Draper from "Mad Men" Would Probably Get Laid Off

Jane Genova: Speechwriter - Ghostwriter

According to a survey by the Interactive Advertising Bureau of those in the ad buying loop, for Q2, 25% have stopped buying and 46% have reduced budgets. That is, shake loose more ad dollars being spent.

2020 56

Mitt Romney Launches New “Apology Tour” TV Ad

TJ Walker Interactive

Uncategorized "Apology Tour" TV ad Barack Obama foreign policy Mitt Romney

Ads 61

Branding: The Language in Help-Wanted Ad on Craigslist

Jane Genova: Speechwriter - Ghostwriter

Here is that ad, at least as it appeared on Craigslist at 7:36 P.M. In the Seattle, Washington section of Craigslist's help-wanted there is a job post by Liquid and Grit. Its business is supplying information and recommendations to mobile gaming companies.

2019 52

Obama ad cites Romney’s ‘reckless’ foreign policy skills – The Last Word

TJ Walker Interactive

Uncategorized attack ads Barack Obama campaign election "Barack Obama (US President)" foreign policy Mitt Romney Obama ad Politics

Ads 56

Mitt Romney Ad Poll

TJ Walker Interactive

Can You Help Pick the Best Attack Ad Against Mitt Romney? Uncategorized 2012 elections attack ad GI Joe ken doll Mitt Romney stretchWhile none of us Progressive Democrats applaud the Citizens United case unleashing Super PACs, it is a fact of life. So we can either play by the rules as they are at this moment, or we can sit still like little lambs waiting to [.].

Ads 40

Cuts in Ad Spending Because of Coronavirus Signal of Headwinds Hitting Corporate Earnings

Jane Genova: Speechwriter - Ghostwriter

Why ad spending reductions are getting so much attention is this: Ad spending is discretionary spending. "The fallout from the coronavirus epidemic is threatening to weigh on advertising agencies and media companies' operations." 

2020 56

Competitive Intelligence - Analyze Help-Wanted Ads

Jane Genova: Speechwriter - Ghostwriter

Companies which are totally protective of assets like their intellectual property will disclose much too much about themselves in their help-wanted ads.   To begin with, the writer of the ad might gush about the strategic direction and strengths of the company. It's ironic.

2014 76

Obama Campaign Unleashes new Big Bird Anti-Romney Ad

TJ Walker Interactive

Uncategorized ad advertisement Anti-Romney Barack Obama Big Bird Obama Campaign Politics spot

Ads 56

ROI of LOL: Adding Humor to Your Presentation with June Cline

Speaker Launcher

In this episode, June offers a 5 step formula for adding humor to programs and speeches. […]. The post ROI of LOL: Adding Humor to Your Presentation with June Cline appeared first on Jane Atkinson. The 5 steps to adding humor: 5:01 STEP 1: Identify your comedic style.

ROI 53

Get your audience’s attention by adding anticipation

PowerPoint Tips

Instead, you can get your audience’s attention by adding a little anticipation. A presentation that communicates well uses a slide to help the audience understand and remember your point. If you use the Tell ‘n’ Show SM Method , you can do this easily.

Ads 184

Crypto Tanking, But Still a Help-Wanted Ad

Jane Genova: Speechwriter - Ghostwriter

But, on Craigslist help-wanted New Jersey section there is a ad for a part-time marketing specialist. Now, here's a challenge. Yes, crypto is tanking. It - which you can read - has been placed by BelcoBTm. Compensation is up to $1,000 monthly.

2018 56

Sports Illustrated Cutting 40 Positions, Adding 200 Contract Workers

Jane Genova: Speechwriter - Ghostwriter

Connect the dots on this one. What's obvious is that full-time media employees are vulnerable to job cuts when a property changes hands and contract ones land new opportunities. Recently, The Maven licensed the rights to Sports Illustrated print and digital editions.

Obama Ad Attacks Romney as “Outsourcer in Chief”

TJ Walker Interactive

Uncategorized abama tv ad outsourcer in chief romney

Ads 52

The Atlantic, Even with Laurene Powell Jobs' Funding, Not Insulated from Ad Collapse

Jane Genova: Speechwriter - Ghostwriter

The Atlantic provides both provocative thinking and superb writing. We who value that felt optimistic about the future of the publication when the Emerson Collective, controlled by Laurene Powell Jobs, parachuted it. That represented, we assumed, a funding safe harbor. We were wrong.

2020 52

Matt Lauer Hammers Romney Spokesperson Over Whether The ‘Jeep Ad’ Is Accurate

TJ Walker Interactive

Uncategorized matt lauer Mitt Romney spokesperson ‘Jeep Ad’ Accurate

Ads 61

Yes, Law Firms Should Be (very) Concered About Pull-Back in Ad Spending

Jane Genova: Speechwriter - Ghostwriter

Why ad spending reductions are getting so much attention is this: Ad spending is discretionary spending. "The fallout from the coronavirus epidemic is threatening to weigh on advertising agencies and media companies' operations." 

2020 52

Provocative Approach to Posting Help-Wanted Ads for Sales Team

Jane Genova: Speechwriter - Ghostwriter

Take a look here. Selling

2019 52

Super Bowl Ads Commercials

Humor Power

Super Bowl ads are an event almost as big as the game itself. At a $3,000,000 price tag for a 30-second spot, you want your ad to hit the mark. – You want people to anticipate watching your ad. It needs to be entertaining. – You want the ad to be memorable. – You want people to talk about it afterward. You want the ad to be viral. In recent years, about 80 percent of ads during the Super Bowl have been humor-themed.

Ads 48

French Speaking Mitt Romney Ad

TJ Walker Interactive

Foreign Languages Humor Politics Video ad Flip Flop French liberal Mitt Romney tvAmericanLP, a new Democratic Super PAC, announced today that it is launching a new advertising campaign designed to mock Mitt Romney and the current state of the Republican Party.

Ads 40

“Trust” Obama TV Ad – Obama whacks anew at Romney tax-cut plan AP

TJ Walker Interactive

Uncategorized "Trust" Obama $5 trillion defecit Mitt Romney tax cut tax-cut plan AP tv ad

Ads 56