2019 - Big Media Story Will Be Media

Jane Genova: Speechwriter - Ghostwriter

So, it's predictable that its own activities will be the big story of 2019. In The Wrap , Sharon Waxman reports how digital natives haven't yet found a sustainable model and a way to scale revenues.  The New York Times got the hang of digital subscriptions and is thriving.

2019 56

When you speak, break the pattern

Manner of Speaking

I am one of the co-founders of Presentation Guru, a digital magazine for public speaking professionals. This post is part of a series designed to share the great content on Presentation Guru with the Manner of Speaking community. ——— In my seven-part series on Chip and … Continue reading → The post When you speak, break the pattern appeared first on Manner of Speaking.

2019 158

Super Bowl 2019 - Coca-Cola Staying on Bench

Jane Genova: Speechwriter - Ghostwriter

One of those is Abovethelaw.com , which is in the glut niche of digital legal news. Of course, everyone wants to see Tom Brady do his magic in the Super Bowl this year.    But, the suspense isn't red-hot. The Patriots is the favored team for winning. 

2019 56

Vice Media Cuts 250 Jobs - Ongoing Struggle in Digital Media

Jane Genova: Speechwriter - Ghostwriter

Today, The Wall Street Journal reports another story of layoffs in digital media. " At that time many assumed old media was going to disappear and digital native media would attract all the eyeballs and gobble up all the ad dollars and influence.

2019 56

Five Public Speaking Resolutions for 2019

Manner of Speaking

I am one of the co-founders of Presentation Guru, a digital magazine for public speaking professionals. This post is part of a series designed to share the great content on Presentation Guru with the Manner of Speaking community. ——— As 2018 draws to a close, many … Continue reading → Motivation Presentation Guru TED Presentation public speaking Resolutions storytelling

2019 184

Making Better Connections on Social Media with Phil Gerbyshak

Speaker Launcher

If you could use some help in social selling, digital marketing, and organizational development, be sure to tune in and benefit from Phil’s experience! Phil is going to be one of our featured speakers at Accelerate Live 2019 in Cape Coral, FL on February 22 & 23! Registration page for ACC Live 2019: [link]. On this episode of the Wealthy Speaker Podcast, we are talking about making significant connections on social media.

2019 75

Media in 2018 - 15,474 Jobs Cut (implications for public relations agencies)

Jane Genova: Speechwriter - Ghostwriter

Right now, thanks to the volatility in politics, media outlets such as The New York Times are experiencing surges in digital subscriptions. How much reach do once-influential voices such as Gabriel Sherman's and Graydon Carter's have in February 2019

2019 56

IT Genius Who's Fast, Affordable, Speaks Human As His First Language - Ian Billen of Youngstown Metro Area

Jane Genova: Speechwriter - Ghostwriter

If Ana Marie Cox were just starting out today in digital she would be podcasting up a storm. Since I am not a digital native, most of what's associated with online is scary.   Need affordable help strategically planning and putting together digital content?

2019 56

That Now House of Horrors That Jack Built - GE

Jane Genova: Speechwriter - Ghostwriter

Before he eventually took a plea for fraud through mobile cramming, he had started up several other digital enterprises.  In Fairfield, Connecticut, the aura surrounding GE mirrored that currently dominating Amazon in Seattle, Washington. 

2019 52

Loneliness Catch-22 - Share That You Are Lonely, You Stay Lonely

Jane Genova: Speechwriter - Ghostwriter

Need affordable help strategically planning and putting together digital content? The findings on loneliness by Cigna are no surprise. Here you can read the results of that research.

2019 56

Valentine's Day - Hit the Dating Apps or Purchase Companionship Robot?

Jane Genova: Speechwriter - Ghostwriter

Meanwhile, the nest egg doesn't get drained by a digital con. There are many criticisms of dating apps. At the top of the list is if they merely create the illusion of trying to find a committed relationship.

2019 52

No Such Thing as Too Much Content - As Long as It's Attention-Getting

Jane Genova: Speechwriter - Ghostwriter

"  - Jacob Gallagher, The Wall Street Journal , January 28, 2019. "Repurposing" entails re-posting the link to, for example, a blog post or video on YouTube or podcast on just about every digital platform in existence.  "As traditional content - a.k.a.

2019 56

Your Sales Cycle Has Changed. Have You?

SpeakerSue Says...

67% of the buyer’s journey is now done digitally.” “57% of the purchase decision is complete before a customer even calls a supplier.” (CEB). CEB). “67% SiriusDecisions). “74% 74% of business buyers say they conduct more than half of their research online before making an offline purchase.”

2019 60

Nancy Pelosi 1, AOC 0

Jane Genova: Speechwriter - Ghostwriter

Both power and media honeymoons have a shorter shelf in a digital age. A more-powerful-than-ever Nancy Pelosi is sending signals to U.S. House newbie AOC who's the boss. One signal, reports Daily Mail , was to damn with faint praise AOC's Green New Deal.

2019 56

The Stress Defense Didn't Pan Out - Convicted of Embezzling 17 Clients, Disbarred Lawyer Richard Merritt Now on the Run

Jane Genova: Speechwriter - Ghostwriter

  Need affordable help strategically planning and putting together digital content? Many professionals, not only lawyers, experience extreme stress in their work. Many also simultaneously cope through alcohol and then in turn have to cope with the results of consuming excessive alcohol.

2019 52

American Media - It Could Be "Gawkered"

Jane Genova: Speechwriter - Ghostwriter

With the financial help of Peter Thiel, who was also mighty angry at Gawker, he filed a game-changing lawsuit against the digital native tabloid. Need affordable help strategically planning and putting together digital content? Hulk Hogan got mighty angry at Gawker.

2019 52

Court of Public Opinion - Lawyers Who Represent Celebrity Clients, e.g. Harvey Weinstein, Jeff Bezos

Jane Genova: Speechwriter - Ghostwriter

  Need affordable help strategically planning and putting together digital content? Will Jeff Bezos put in play "another Gawker?" " Watchers of the feud between Bezos and American Media ask that rhetorically.

2019 52

Paywalls: Financial Salvation for Media or Trojan Horse?

Jane Genova: Speechwriter - Ghostwriter

Publications, both legacy and digital natives, are struggling for survival. Some are rushing into paywalls. Others are playing the very different game of total free access. I analyze the pros and cons of paywalls in an exclusive article for Odwyerpr.com. Here you can read it.

2019 56

BuzzFeed Employees Form Union, But Will Management Recognize It

Jane Genova: Speechwriter - Ghostwriter

Can unionizing be an effective employee tool in 2019? Hard times are bound to increase for media, both those with a print legacy and digital natives.  Or, is it being used as simply a symbol of employee discontent? Whatever. About 90% of eligible employees at distressed BuzzFeed have opted to form a union. However, management may or may not recognize it. CNN Business reports that the organizing effort began before the recent layoffs were announced.

2019 40

Conde Nast - Shift from Advertising to Paywall

Jane Genova: Speechwriter - Ghostwriter

By the end of 2019 all its publications will have a paywall. The New York Times began to bounce back when it made the strategic decision to promote digital subscriptions. Will this represent a major trend in publishing?

2019 52

Jill Abramason's "Merchants of Truth" - Was That an Act of Career Suicide?

Jane Genova: Speechwriter - Ghostwriter

  She is on television and she is covered in digital media denying that she plagiarized sections of "Merchants of Truth" from content in publications ranging from The New Yorker to Time Out.

2019 52

Takeaway from "O" Magazine's Focus on Suicide: TALK

Jane Genova: Speechwriter - Ghostwriter

The January 2019 special section on suicide in "O" has this takeaway: Talk. Here a digital copy of that issue can be ordered. The simple act of one distressed human being opening up to someone, anyone who listens, can prevent suicide.

2019 52

Verizon Media Group - About 800 to Lose Jobs

Jane Genova: Speechwriter - Ghostwriter

For example, its dream of deriving big-time revenues from digital advertising was just that - a dream.  Verizon's ambitious plans for its Media Group didn't pan out.   So, it's no surprise that Verizon is cutting 7% of the 11,385 employees in that Media Group.

2019 56

Maya Kosoff, Anna Breslaw to Gawker 2.0: We Quit

Jane Genova: Speechwriter - Ghostwriter

Gawker was being resurrected by Bustle Digital. The chief executive office is Bryan Goldberg. The head of editorial is Carson Griffith. And the first two and only journalists onboarded had been Maya Kosoff and Anna Breslaw. As the Daily Beas t reports, the two told Griffith: We quit.

2019 56

"IRL" Redefinded - And Not Only for Generation Z

Jane Genova: Speechwriter - Ghostwriter

I can't speak for others but I experienced meaning in that digital version of the grief process.  Members of Generation Z push back on the notion that they don't interact in real life (IRL) any more.

2019 56

Election 2020 - Doug, Kamala Harris' Husband, Contacted Me

Jane Genova: Speechwriter - Ghostwriter

In media, establishment and digital native, as well as social networks, I wonder how much attention will be focused on Election 2020. It's been going on for several days. That is, the campaign associated with Election 2020.

2019 56

Your Medical Doctor - 1 in 7 Thinking about Suicide (and for a surprising reason)

Jane Genova: Speechwriter - Ghostwriter

  Those deciding to train to become medical doctors are also saddled with six-digit school loan debt.  On the "doctor shows" on television you see MDs working tirelessly to save their patients' lives. 

2019 56

Less Boozing - Is It Also Because of Less Socializing?

Jane Genova: Speechwriter - Ghostwriter

We are deep enough into the digital era to have our social skills atrophy. Americans are drinking less alcohol. Overall, the sale of alcoholic beverages keeps declining. In 2018, it dropped another 0.8%. Beer got hit the worst, with another 1.5% decline.

2019 56

iPhone - Shelf Life Expiring As Must-Have Cool

Jane Genova: Speechwriter - Ghostwriter

My cheapo Brother printer, which had cost about $80, sent a digital message that it needed a new drum. It isn't only the Chinese who sense they no longer need an iPhone as a status symbol. 

2019 56

News Corp Turns Profitable in Fiscal Q2 2018 - But, What Media Outlets Will Be Around in 5 Years

Jane Genova: Speechwriter - Ghostwriter

But, if professionals decide to choose to have a digital subscription to one financial publication it probably would be The Wall Street Journal. News Corp, parent of The Wall Street Journal, earned a profit during the fiscal Q2 in 2018. That was $119 million, compared to a $66 million loss in the same quarter in 2017. Part of the reason for the improvement was consolidation of its earnings from its Australian television assets. Here are more financial details from The Wall Street Journal.

2019 43

Financial Services Industry - Shift from Retirement to "Next"

Jane Genova: Speechwriter - Ghostwriter

  Now, with life spans reaching triple digits, the concept is being phased out. Retirement.    That was invented in the late 19th century. Before that there was no need for it since life spans were so short. 

2019 56

The Secret of Extreme Influence: Don't Chase Money (e.g. Alexandria Ocasio-Cortez Has World All-Ears about Socialism)

Jane Genova: Speechwriter - Ghostwriter

He may have money now but he is likely more focused on his digital reach than his lifestyle. The current Gilded Age has created a myth: Chasing wealth will bring BigInfluence. That's mostly wrong. Sure, moneybags Michael Bloomberg could run for U.S.

2019 52

Sucker Nation: We Believed Polling Data

Jane Genova: Speechwriter - Ghostwriter

The American Dream of being free of digital technology. Was it naïve to have been surprised by the article in today's The Wall Street Journal alleging attempted poll rigging by the Trumpettes? 

2019 52

No, Owned Media/Social Media Not Enough - New Must-Do Is Using Third-Party Media

Jane Genova: Speechwriter - Ghostwriter

They range from old-line print like The New York Times to digital natives such as TechCrunch. Everything changes. Especially in how to promote products, services, brands, causes, points of view, ideas, and oneself.

2019 52

2019 - Back Gawking Again

Jane Genova: Speechwriter - Ghostwriter

And, the good news for those who loved the rouge digital native tabloid, it's coming back online in 2019. Reflection: Likely every talented digital content-provider will chase after working with Gawker. 

2019 52

Vendors to Law Firms - The Millennial Client

Jane Genova: Speechwriter - Ghostwriter

One, they are a digital gen. Baby boomer and silent gen law partners are resisting retirement. After all, funding decades of living without earned income from work is scary. Also, as is obvious, leaving the workforce turns professionals invisible.

2019 52

Post-Smartphone - Return to Normal

Jane Genova: Speechwriter - Ghostwriter

Without digital, I could never be operating two enterprises whose clients are primarily remote and global. In the influential The Wall Street Journal Timothy Martin and Sarah Krouse chronicle the ending of the era of the smartphone - at least in terms of the technology's control over us.

2019 52

Investing in Advanced Degrees - So Many Lost Generations

Jane Genova: Speechwriter - Ghostwriter

years might find themselves saddled with three-digit debt and no job practicing law.  In the overall economy job creation crushed it at 312,000. At 1:19 P.M. Eastern Time, the Dow is up over 700 points. But legal services remains a troubled sector in terms of manpower demand.

2019 52

Vanity Fair - No One Cares

Jane Genova: Speechwriter - Ghostwriter

It could be when Matt Drudge broke the story of the Clinton intern on his digital platform. Vanity Fair, part of the Conde Nast money-losing publication house, assumes the wrong thing. And, that's that readers care about its history. Or it as an institution. Newsweek assumed the same thing. It became irrelevant. The era when high-budget glam media like Vanity Fair (along with its Oscar party and great photos) dazzled us ended years ago. When exactly was that?

2019 43

Public Relations - Predictions for 2019

Jane Genova: Speechwriter - Ghostwriter

Those assuming they can predict what will go down in 2019 are delusional. After all, commerce, society, and the individual all operate in a globalized world, driven by digital technology and strange politics. That would dominate the website and other digital platforms.

2019 56

Buzzfeed Laying Off 15% of Staff in Global and Web Content

Jane Genova: Speechwriter - Ghostwriter

Despite the glam and excitement of digital media, most digital natives have been struggling financially. An early adopter in digital media, founder Matt Drudge is always tweaking the site to align with changing times. Uneasy lies the heads of those who work in media. Buzzfeed is the second media company to announce job cuts on Wednesday. Earlier, Verizon indicated it was laying off 7% or about 800 in its Media Group.

2019 40

Conde Nast Plans More Layoffs, Will Continue in the Red through 2019 - Old Media's Cartoonish Struggle

Jane Genova: Speechwriter - Ghostwriter

So much of its digital Hive focuses on subjects which have peaked, ranging from the royals to England to yet another insider expose about the White House. " As for financial performance, Conde Nast's CEO Bob Sauerberg announced that losses would continue through 2019.

2019 52

Digital Native Media - Baby, It's Cold Outside & It's Going to Get Lots Colder in Q1

Jane Genova: Speechwriter - Ghostwriter

Just about anyone who could put a thought and words together pulled out all stops to have a byline in digital native media. As Joe Pompeo details in Vanity Fair , for many of the digital natives, there's a bitter chill in the air. And Q1 of 2019 is bound to worsen conditions. 

2018 56