2019 - Big Media Story Will Be Media

Jane Genova: Speechwriter - Ghostwriter

So, it's predictable that its own activities will be the big story of 2019. For example, as side hustles do marketing communications and tutor preparation for the SAT.   Out of the Box Communications = Unexpected Results.

2019 56

Blizzard of 2019 - Likely Not One for History

Jane Genova: Speechwriter - Ghostwriter

  The blizzard of 2019 probably will no way be historic. Get amazing results through out of box communications strategies/content. There were blizzards that made history. The blizzard of the early 1960s shut down schools in northern New Jersey for a week.

2019 56

Super Bowl 2019 - Coca-Cola Staying on Bench

Jane Genova: Speechwriter - Ghostwriter

Get amazing results through out of box communications strategies/content. Of course, everyone wants to see Tom Brady do his magic in the Super Bowl this year.    But, the suspense isn't red-hot. The Patriots is the favored team for winning. 

2019 56

Class of 2019 - Maybe You Should Avoid New York Metro Area for Starting Careers (and consider these states/nations)

Jane Genova: Speechwriter - Ghostwriter

Therefore, even if members of the Class of 2019 find lots of roommates, they will still struggle to make the monthly nut - and begin to pay down their college student loans.   Another option for the Class of 2019 is to launch their careers outside the U.S. Rents are not cheap.

2019 52

Interview: Dr. Gail Ferreira – Agile Leader

Ian Griffin - Professionally Speaking

She notes the importance of communications: Ensure you make it clear that you welcome any and all suggestions. Corporate communications can sometimes be boring, so instead start ‘organizational conversations’ that you think of as dialogues rather than monologues. Pro-Track Profile Gail is part of the National Speakers Association Northern California 2019 Speakers Academy program.

2019 116

2019 - And, So Many Employers Still Getting Away with Mandatory Arbitration Clauses in Employment Contracts

Jane Genova: Speechwriter - Ghostwriter

  Get amazing results through out of box communications strategies/content. It was believed that class action gender discrimination lawsuit - "Dawn Knepper et al. Ogletree" - would be another blockbuster.

2019 52

The Willkie Farr Law Firm Brand In Play - Managing Crisis Communications

Jane Genova: Speechwriter - Ghostwriter

Crisis communications planning for law firms is not much different from that done in other types of businesses.    In Law.com , Dan Packel explains that prominent law firm Willkie Farr had likely followed the fundamentals in its one preparations for a crisis.

2019 52

The Most Powerful Voice on the Internet - Your Own (but not a necessary one for your unique communications strategy)

Jane Genova: Speechwriter - Ghostwriter

  However, clients and communications students ask me all the time: Do I have to do it all - text, like, share, comment, post original content on social media, and now podcast? Voice has been enjoying a roaring comeback. That probably kicked off with Alexa.

2019 56

Yes, You Learn Most from Your Clients, Including "In" Writing Style Guides

Jane Genova: Speechwriter - Ghostwriter

The reality is that we in communications learn the most working for clients. In 2019, of course, that includes search engine optimization (SEO) mechanics. AP  is preferred in business communications

2019 56

Students Caught in Admissions Scandal: Lawyer Up, Hire PR Crisis Expert

Jane Genova: Speechwriter - Ghostwriter

They will remain part of The Lost Generation of Rich Kids from 2019. Can the best of the breed of crisis communications experts conjure up sympathy for The Kids? It was a reality show - only played out in real life. That could be titled "The Good Parents."

2019 52

English Majors - It's Come to This

Jane Genova: Speechwriter - Ghostwriter

What I did was study models of diverse communications, ranging from journalism to ads in magazines for whatever. Both analysis and content creation are hard work. Yet, BookRags.com offers seeming peanuts ($400 to $450) for putting together study guides for literature.

2019 56

College Admissions Scandal as Tipping Point - Very Rich/Merely Privileged Targeted

Jane Genova: Speechwriter - Ghostwriter

Of course, for a few weeks or a few months that could discourage us from continuing to try (I took the weekend off from re-doing my marketing communications, figuring the hell with it).

2019 56

How To Use Hoshin Kanri For Business Planning

SlideModel

Inefficient communication further contributes to the lack of clarity in strategic plans. Its purpose is to ensure that key goals are communicated across the organization, then put into action. Hoshin Kanri Approach To The Communication Flow. .

2019 72

Global Corporate Leaders Anticipate Recession - Start with the Side Hustles Now

Jane Genova: Speechwriter - Ghostwriter

My core income was coming from my communications and coaching business. Can a bunch of side hustles equal what used to be a good job? Many could find that out if global corporate leaders are on the money and a recession is already kicking in.

2019 56

We Are Our Business Networks - We Change, So Must They

Jane Genova: Speechwriter - Ghostwriter

A classic example in communications is any rigid bonding with those associated with old-line corporate thought leadership. When my niche specialization in traditional executive communications collapsed, I enrolled in a Dale Carnegie hands-on workshop for marketing and sales.

2019 56

Gannett, Once Model for Communications, Got Lost, Can't Find Way Back

Jane Genova: Speechwriter - Ghostwriter

The head of communications looked at me. " Those were my instructions for the corporation's internal communications. It was also driving all communications.  In the early 1990s, I went to pitch my content-creation services to a global tech company. Then he whipped out a copy of USA Today.    "That's how we want stories done - broken up into small digestible bits." " That's what he said.

2019 43

Chrysler Bldg Sold for Relative Peanuts - But, Will The Dilenschneider Group's Rent Go Up?

Jane Genova: Speechwriter - Ghostwriter

Why is this story of interest to communications players? Manhattan real estate is a wild game. When property is sold, renters fill with terror. How much will the rent go up? Will they be forced out? As MarketWatch reports, the Chrysler Building has sold for relative peanuts - $150 million.

2019 56

Public Relations - Predictions for 2019

Jane Genova: Speechwriter - Ghostwriter

Those assuming they can predict what will go down in 2019 are delusional. Here are 4 tidbits: Public relations, marketing communications, social media, and more will fuse.  Litigation Communications.

2019 56

PR Peril of Celebrity Whatever, Including the CEO

Jane Genova: Speechwriter - Ghostwriter

As a tactic to boost public opinion - and good will - chief communications officers have been touting the CEOs who have pull force in the media game.  Among PR folks, there is the old warning about featuring an actual employee in recruiting material.

2019 56

Media in 2018 - 15,474 Jobs Cut (implications for public relations agencies)

Jane Genova: Speechwriter - Ghostwriter

How much reach do once-influential voices such as Gabriel Sherman's and Graydon Carter's have in February 2019?  More help-wanted ads specify only individuals, not formal communications agencies, should respond. 

2019 56

Remove Retiring from a Bucket List, Prepare to "Nomad"

Jane Genova: Speechwriter - Ghostwriter

More and more of the assignments for my two communications businesses are associated with preparing work-search materials for those who assumed they were retired. Retirement has passed the threshold of affordability. That's even in low-cost cities such as Cleveland, Ohio.

2019 56

Listen Up, FBI - Many College Students Are "Customers" of Term Paper Research/Ghostwriting Services

Jane Genova: Speechwriter - Ghostwriter

A message could be effectively communicated: Don't even consider gaming the educational system.  Funny business during the college admissions process is just the tip of the iceberg.

2019 52

David Stokoe - The Invisible Hand Gets a Gun

Jane Genova: Speechwriter - Ghostwriter

Who doesn't have a gun in 2019! Get amazing results through out of box communications strategies/content. It was economic thought leader Adam Smith who explained that all's well that ends well when the marketplace is allowed to operate unfettered.

2019 56

Watching the Super Bowl Alone - Symbol of Loneliness Epidemic

Jane Genova: Speechwriter - Ghostwriter

In fact, we are so bone tired at the end of the work day that we are even reluctant to communicate. Resolve to develop at least one friendship in 2019. Get amazing results through out of box communications strategies/content.

2019 56

Media's Coverage of US House Oversight Committee Will Increase Exponentially

Jane Genova: Speechwriter - Ghostwriter

Members of the media are totally aware that AOC is  the  story of 2019 and so they are covering everything associated with her.   Get amazing results through out of box communications strategies/content. As anticipated, freshman U.S.

2019 52

No Such Thing as Too Much Content - As Long as It's Attention-Getting

Jane Genova: Speechwriter - Ghostwriter

"  - Jacob Gallagher, The Wall Street Journal , January 28, 2019. Get amazing results through out of box communications strategies/content. "As traditional content - a.k.a.

2019 56

Economic Jitters - All-Ears for Socialism (remembering days of heaven as doctoral student)

Jane Genova: Speechwriter - Ghostwriter

The College Class of 2019 could struggle to find that first job and not luck out. The JD Class of 2019 already knows that during the past two months, although the general economy is generating jobs, the legal sector lost jobs. As anticipated, after the MLK holiday, the DOW opened lower. 

2019 56

SmirkSmirk - "Fox and Friends" Quite Contrite about Alleged Technical Error

Jane Genova: Speechwriter - Ghostwriter

For RBG, they were 1932 and 2019. Get amazing results through out of box communications strategies/content. What was the graphic doing anyway, floating around the material for audience viewing on "Fox and Friends?"

2019 52

Exotic Forms of Helicopter Parenting, Generous Student Loan Programs, and Displaced Writers - The Corruption of Academia

Jane Genova: Speechwriter - Ghostwriter

Sometimes the ghostwriters, as is traditional in executive communications, will interview the applicant by Skype or in-person. How sweet it is. The 1% and the few tiers under it have been ensnared in a massive scandal.

2019 52

FIRE - Some Push Back on Scott Riekens' Extreme Saving

Jane Genova: Speechwriter - Ghostwriter

I want to be in the permanent position of being able to select what clients, what types of communications assignments, and what fee range I am willing to work with.  In January 2019 I earned a lot of money, on my terms. Did he join a cult?

2019 56

How To Use Your Presentation Skills To Be A Great Leader

SketchBubble

“If you can’t communicate and talk to other people and get across your ideas, you’re giving up your potential.” – Warren Buffet The world of business is guilty of perpetuating a very old myth, which is that leaders are born and not made.

2019 79

Yes, Side Hustles Are Necessary/Mainstream - But It's Still Smart to Keep Brands Separate

Jane Genova: Speechwriter - Ghostwriter

From the get-go, a new client and I are focused on segregating his academic communications niche enterprise from his long-term memoir-writing specialization. What he is moving toward is an identity as a communications strategist.  Smart. That's what thought.

2019 52

Bloodbath Expected in Stock Markets - Businesses Have to Re-Think Pricing Strategy

Jane Genova: Speechwriter - Ghostwriter

Those of us who manage to navigate the fear-based environment of 2019 will be flexible in our pricing.   Here are 4 tips for marketing and sales for 2019: Position and package yourself as existing to help, not sell.   Out of the Box Communications = Unexpected Results.

2019 56

"The Good Doctor" - Shaun Murphy Learns Art of Self-Advocacy

Jane Genova: Speechwriter - Ghostwriter

Given Murphy's limitations in communications, he does a decent job in explaining to the head of surgery that the team needs him. Because he said the wrong thing in the wrong way to the parents of an infant with birth defects, Shaun Murphy got booted out of his surgical residency.

2019 56

Marketers - Headlining Your Content with a Question

Jane Genova: Speechwriter - Ghostwriter

Actually, asking a question has been the power tool in communications way before digital. It's well-known that interactive content can be very effective. Yes, involve the target market to participate in a poll, click for more information/insight, comment, like, and so on.

2019 56

Middle Managers Losing Jobs (and more) in 1980s Corporate Restructuring - Now, Lawyers Will Be Going Through That

Jane Genova: Speechwriter - Ghostwriter

  If the downturn arrives in 2019, the JD Class of 2019 could be in the same pickle as the JD Class of 2009. To ensure that I wouldn't, I launched my own communications firm. It probably will happen in 2019 or, at the latest, 2020.  It's palpable.

2019 52

Steve Cohen Brand - Long Way from Restored

Jane Genova: Speechwriter - Ghostwriter

This will be a closely watched drama in 2019. Out of the Box Communications = Unexpected Results. In the good old days of SAC, master of the universe Steve Cohen averaged about a 30% ROI for investors. That was then. He had been banned by the SEC to accept outside investor funds.

2019 52

Remembering Enron - After 12 Years, Its Evil Genius Jeff Skilling Released from Prison

Jane Genova: Speechwriter - Ghostwriter

And, we in executive communications watched our market vanish. It took years for executive communications to bounce back. When Enron collapsed in 2001, diverse constituencies suffered where it hurts the most - in the pocketbook. After all, we live in the system of (brutal) capitalism.

2019 56

The best communication advice anyone ever gave me

Joan Detz Speaker Services

More than ten years ago, I did a presentation on public speaking for the Columbia Women in Business Association. It went well. Afterwards, an attendee came up to thank me for the tips I offered. Then she added: “I’d like to thank you by giving you a tip of my own.” Here’s a summary of […]. Career info International speakers Presentation skills

2019 40

Only Moderately Successful? Cheer Up, Many Extreme Successes Are Miserable

Jane Genova: Speechwriter - Ghostwriter

Those who have been in journalism - most in communications start out there - understand the unusual sense of meaning that comes from chasing down a story. Journalist Charles Duhigg graduated from Harvard Business School.

2019 56

John Coughlin, 33 - Suicide of Award-Winning Figure Skater

Jane Genova: Speechwriter - Ghostwriter

Get amazing results through out of box communications strategies/content. This is the era of high scrutiny of professional behavior. Just about any report of alleged misconduct - sexual and otherwise - is taken seriously. Some of those allegations may be false.

2019 63

"Criminal Minds" - David Rossi Remains Haunted by Self-Doubt

Jane Genova: Speechwriter - Ghostwriter

Get amazing results through out of box communications strategies/content. Haunted. That was both the plot line and the meme of "Criminal Minds" last night. The serial killer was consumed with the need to cleanse houses in which there had been violence of their "poison."

2019 61

BigPR, Outside Firms and Corporate - How Many Jobs Will Be Cut in Coming Economic Downturn?

Jane Genova: Speechwriter - Ghostwriter

  So, how many jobs, in agencies and in corporate communications departments, could be eliminated when the U.S.   Back in 2017, the USC Annenberg School of Communications and Journalism surveyed those in the public relations loop. Professional services is a changing game.

2019 52