393 Articles match "Twitter"

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Friday, March 19, 2010
presence on Twitter Tags: Advertising Content Marketing Marketing Basics News Online Social Media Trends Video Blogging kodak kodak carousel Mad Men twitte Plenty Has Changed from 1960 to 2010 but What Is Most Important Has Stayed the Same. If you’re not already a fan of the TV classic in the making, Mad Men , it’s all about the Madison Avenue ad agency world of the early 1960s.
 
Friday, March 19, 2010
Social media in general and Twitter in particular are as much about listening as they are about broadcasting. Don’t bother to tweet unless you have something worthwhile to contribute to a set of Twitter followers who share your interests. With Twitter and any social media effort you must allow enough time for results that will slowly build over time. Bring Your Business Up to Speed with Timely Tips from SW Florida Experts Although our Southwest Florida region comprises mostly small businesses, we are blessed with a surprising number of savvy local experts on content
 
Thursday, March 18, 2010
It's no surprise that we're seeing cases studies coming out of the recent SXSW interactive conference of what to do--and what not to do--when trying to mesh old-school speaking standards with the new Twitter backchannel. Earlier this week, I offered you some lessons from the Twitter CEO's unsuccessful SXSW keynote : Let the audience express itself early, don't sit to be sure you project energy, be interactive with the audience when you represent an interactive technology and plan, plan, plan your content. Today, New York University professor Jay Rosen--who refers to "the people formerly known as the audience" as a signal of audience power--weighs in with a positive case study, How the Backchannel Has Changed the Game for Conference Panelists. If you are organizing, speaking at or just attending a conference, meeting or workshop, I think it's a must-read because it is: A positive and achievable primer on how to put together a panel discussion that A vision of how to merge the audience's needs and those of the speakers , mixing advance information and promotion with in-person followup
 

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Crafting a set of tweets for the main points of your presentation and then tweeting them as you make those points in your live presentation is a great way to be part of the Twitter conversation. Keynote Tweet allows you put your tweet wrapped in [twitter] tags in the presenter notes pane for that slide and when you click onto that slide, the tweet gets published. For the moment Presenting while people are tweeting is challenging – but also adds a new dimension to the presentation experience for your audience. Gradually tools are being developed to make it easier for you as the
In my post 10 tools for presenting with Twitter , I lamented that there was no easy-to-use way of posting tweets from within PowerPoint. Go to Timo’s PowerPoint Twitter page to download the add-in. Type [twitter] before your tweet and [/twitter] after your tweet. Timo Elliott of SAPWeb2.0 has now created an add-in for PowerPoint 2004 and 2007 which does just that.
Presenting with Twitter can be challenging. Just about every week a new story of a speaker getting roasted on Twitter makes waves in the blogosphere. I’ve written a free eBook “How to present with Twitter (and other backchannels)” to help you avoid that fate. 8220;Don’t get caught without Olivia Mitchell’s just-in-time guide to There’s no sign up required. Just click and read.
Twitter is now a reality at many conferences. Now the question is: should you display a live twitter stream on a large screen so that everyone (not just the tweeters) in the audience can see it? Having twitter on a large screen can enrich the conference experience. So when the conference delegates arrived at Sir Ken Robinson speaking at "Hacking Education" organised by Union Square Ventures. Photo used with permission from Fred Wilson
This is primarily done in the communications medium of face-to-face and not in text - until Twitter . Twitter is powerful enough to use right now, but will become even more of a relationship builder as people use the 'group' function. That means you can talk to the world, but gather people in your community (or in Seth Godin's view ' Tribes ') of interests to dialogue and influence. Last weekend we had our great annual conference of Speakers Roundtable , (my Master You build relationships through spontaneous, casual, open and 'dialogue' communications. There was lots of interest
Much ado over a Twittering Congress. Last week during the President's address to the joint session of Congress, some members Twittered through the speech . Traditional presenters bristled with comments like: "if someone is Twittering during a presentation, it means that the speaker is not keeping their interest and attention. People have been making color commentary Almost immediately, two basic attitude camps sprang up among pundits: 1. How dare they!
Exploding - the word for Twitter, and Social Media for that matter. There's a lot of misunderstanding about Twitter, and particularly about getting started, so this post is JUST about that - and will be a little texty. Timely though, since I'm about to speak to a major Association's Management Team on finding "The Melody In Noise," and have found most do not know the Twitter basics - I want to point them here. (If If you know the basics, go to this post on the Why and How of Twitter. )   Twitter Twitter is useful and a good ROI on your time if you don’t
Note: This post was updated on 30 October to reflect TodaysMeet introducing Twitter integration. However, if you plan to use a backchannel proactively in your presentation, it may be better to use a backchannel tool other than Twitter. Twitter users won’t have to be concerned about overwhelming their followers with a series of presentation-specific tweets. The advent of the backchannel is a tremendous opportunity for presenters. The backchannel is an online conversation that takes place at the same time as people are talking live.
Only 41 people responded to the survey (the url for the survey was circulated using twitter and the conference hashtag). The purpose of the survey was to “understand the motivational aspects of the use of Twitter during conferences.” In summary, ‘ sharing resources’ and ‘communicating with others’ were the most important uses of twitter for these respondents. Wow. Some academics have written a paper about tweeting at conferences (thank you @tonyramos for tweeting about it).
With the explosion in popularity of microblogging tools like Twitter , presenters are now faced with the possibility, or even likelihood, that some members of their audience will be tweeting (posting on Twitter) during the presentation. Even without Twitter, you run the risk that your audience won't pay attention to you. Interestingly, Initially, that idea is off-putting to many presenters. They sputter, "But that means the audience won't be paying attention to me."