Strategy Video Brian Dennehy Long Island Index Rauch Foundation RSA statistics viral video visualizeHow do you turn an academic report into a viral video? The Rauch Foundation challenged Duarte to solve this puzzle as they re-launched the Long Island Index in January. Following the event they published the video online. MORE >>

Beyond that, you can grow your network to thousands of people, many who may care what you say, others who just treat you as a statistic. Have you communicated with the audience, or just talked at them, throwing out one impersonal statistic, quote and cliche after another? The Original Facebook. Some never move beyond that point. MORE >>

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Drawing inspiration from such sources as Carl Sagan and the Long Island Initiative , I have tried to show examples of how statistics need to be put into context. As Chip and Dan Heath emphasize in Made to Stick : Statistics are rarely meaningful in and of themselves.  Fo r example: 294 billion emails are sent each day. MORE >>

92 percent of businesses use social media to help find prospective employees.  70 percent check social media profiles at some point during the hiring process.*  If you’re serious about your career, you need to be on LinkedIn and Facebook at least; and most likely Twitter too.  What’s more, you need your presence there to be professional and serious.   MORE >>