If an event falls into the area that is part of your expertise, find a way to attend and learn from others. Every time you attend an event, you should be able to come back with information that you can use for your own business. This is much easier if you are simply a participant at the event. Bette Daoust, Ph.D. and more!

chrisbrogan.com Home About Speaking Rockstars Newsletters Contact Best Of How to Start Speaking at Events December 8, 2008 · Comments One day, I wasn’t a speaker at conferences, and then I was. If you’re interested in speaking at events, I have some ideas on how you might get that going. gave it at BarCamp Boston.

Remember the meeting industry is well networked and word of mouth travels fast� Don�t put them on hold - Big mistake, if you have set up a phone meeting with a planner make sure you give them your undivided attention! Nothing bothers a busy planner more then when you have just put them on hold to answer another call. and more!

Don�t waste your time, energy and money on developing a �niche� that just isn�t going to get any recognition because it isn�t something that planners or organizations will be looking for! Nothing else turns away a meeting planner or organization more than an unattractive and unorganized media kit. were here to help you! Network.

So, we must learn to leverage the free engagements that you do while building a stronger platform and seeking out the fee based events. Here are just a few ways you can leverage your free speaking engagements: Selling BOR � We all know what back of the room products can do for us so start creating your products to bring to your free events.

Don�t waste your time, energy and money on developing a �niche� that just isn�t going to get any recognition because it isn�t something that planners will be looking for! Develop an eye-catching media kit Planners get hundreds if not thousands of proposals and media kits every year. Do your research and I do put emphasis on this tip!

When I think about my upcoming presentations, I look at the event not through my eyes as the speaker, but from the ATTENDEE�s eyes. Why not have the book ready and released for this event, only one month away! In just 21 days from original conception, the book was compiled, designed, and put to press to ensure the event release date.

Most communities have seasonal events, starting with Thanksgiving and continuing through Christmas. Ask around and you may be able to get early information about these events. There may be a Calendar of Events in your phone book. Contact the event chairperson and ask if you can speak at the event and autograph books.

Authors who take advantage of these opportunities can sell autographed copies of their books after these events and boost their sales. All sorts of events feature authors as speakers. The number all depends on the event, the speaker, and the audience. Authors who pursue speaking engagements gain more attention for their books.

Do you prefer breakfast events, luncheons, or after work activities. Ask yourself, �why am I attending this event�? That is OK too, but be very clear on your personal agenda and why you are attending the event. Don�t book multiple functions in one day � don�t make the mistake of rushing from one networking event to the next.