Tim Tebow trademarks ‘Tebowing.’ Is Tebow Worse than Judas Iscariot?

TJ Walker Interactive

Uncategorized christian money changer prayer tim tebow trademarks ‘Tebowing

The Language of Marketing - BU Launches @fckitwontcutit COVID Campaign, Trademarks Meme

Jane Genova: Speechwriter - Ghostwriter

Yes, BU has trademarked it.  The fundamental of marketing is to identify and figure out how to appeal to the mindset of the target market. The language is especially important.    In the serious matter of protecting university students from the coronavirus, the stakes are high in that.    As BusinessInsider documents, across the U.S., young adults are being affected the most by the pandemic.    So, what is being done?

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What's your trademarked hand gesture?

More than PowerPoint...

And what's your "trademark" gesture -- the one gesture you can become famous for? Sarah Palin writes notes on hers. Bill Clinton is famous for the modified fist with the softened thumbs up gesture. TV pundits vary their hand gestures for emphasis and interest.

Lou Dobbs & Celebrity Trademarks

Jane Genova: Speechwriter - Ghostwriter

The DNA of celebrity status is that unique trademark.    But what it giveth - great fame - it can also taketh away - second acts.    Just consider how difficult it has become for Harrison Ford, earnest adventure man, to find quality roles which allow him to thrive as an older actor.    Sally Field, lightweight literally as "The Flying Nun," had a rough time getting a shot at a serious role such as "Places in the Heart." 

Alum news: Trademark Expo

Joan Detz Speaker Services

Susan Hayash (a graduate of The Master Class in Speechwriting) is working on the National Trademark Expo, held by the U.S. Patent and Trademark Office. Dates: Fri Oct 14, 10am-6pm and Sat Oct 15, 10am-4pm. Location: USPTO Campus (near King Street Metro in Alexandria VA). To learn more about this free 2-day Expo (complete with family fun activities): www.uspto.gov/TMExpo

What’s your trademarked hand gesture?

More than PowerPoint...

And what’s your “trademark&# gesture — the one gesture you can become famous for? Sarah Palin writes notes on hers. Bill Clinton is famous for the modified fist with the softened thumbs up gesture. TV pundits vary their hand gestures for emphasis and interest.

When Your Content Is Not Your Content

Speaker Launcher

Most Recent Post Speaker Product Development Speaking Business Strategy copyright IP protection protecting your brand trademarkLast week I said to my husband “I have an idea of what we should do with our backyard.” ” I laid it all out to him (gazebo, conversation furniture, fire table, etc.) and he liked it. Then I told my friend Lydia about my idea. She laughed. I said, “why are you laughing? Was this […].

2015 40

The Communications Boston Tea Party: @fckitwontcutit

Jane Genova: Speechwriter - Ghostwriter

  Well, you will want to at least know this: Boston University trademarked @fckitwontcutit. Marketers are working 12 to 14 hours a day. After all, the C-suite can't go out there and wine and dine prospects or, as the saying goes, rent a booth at a beauty show.

2020 56

How to Build a Unique Style into your Presentation


She wore a trademark pin-striped suit of gray with her hair neatly secured in a bun at […]. The speaker had 10 minutes to discuss how staying active by getting involved in music, dance and drama could take years off our lives and help people to be happier, more engaged with our world, and more spontaneous. The post How to Build a Unique Style into your Presentation appeared first on SketchBubble Official Blog. Presentation Tips

Writing speeches about the economy?

Joan Detz Speaker Services

Economy: Industries in Focus” (prepared by the Economics and Statistics Administration and the US Patent and Trademark Office ) is an outstanding resource. “Intellectual Property and the U.S.

Language, Law, and Marketing - Meghan and Harry Contend No One Owns Word "Royal"

Jane Genova: Speechwriter - Ghostwriter

" However, there could be a royal (pun intended) legal row over the issue if the term "Sussex Royal" can be considered a trademark.  International lawyers will probably agree with Meghan/Harry: No one owns the term "royal."

2020 56

Meghan Ain't Taking Crap from Queen Elizabeth, Sources Report

Jane Genova: Speechwriter - Ghostwriter

Whether Meghan is right about the legalities will have to be determined by global trademark lawyers. Queen Elizabeth, forever head of The Firm, announced that the rogue team Meghan/Harry couldn't use Sussex Royal branding because they will no longer be royalty. The financial types weighed in and calculated not using the brand will cost the two entrepreneurial types plenty. For instance, they had branded their website as an extension of their royalty.

2020 40

Using Humor in Your Presentation? Here’s a Checklist for Success

DeFinis Communications

His humor has become somewhat of a trademark for him and he’s proud of this new development. For the last six months I’ve been working with an accountant in our Executive Immersion program. As his coach, I’ve helped him polish his presentation skills, strengthen his image, project personal presence and build self-confidence. Most recently I helped him prepare for an internal presentation he was giving to five hundred division managers. Today I received his email report card. “My

2012 152

Graydon Carter's Flip Do

Jane Genova: Speechwriter - Ghostwriter

  When he was at the height of his media influence, that hairstyle served as a powerful trademark.  The crowd is fickle.    That's what Shakespeare's history plays depict.    So, it's no surprise that VANITY FAIR publisher Graydon Carter should be viewed in a harsher light now that the Conde Nast empire seems to be crumbling.    Take his flip do. 

Lean Startups & Patents - Briefing for Communications Players

Jane Genova: Speechwriter - Ghostwriter

Patent and Trademark Office. Only 1 to 2% of patents ever get litigated. But, the topic is a critical one for startups. And, in one way or another, more of the client base for professional services are startups. Those kinds of services range from my field of marketing/advocacy communications to public relations. So, we should all have down cold some of the recent facts about patent litigation. The good news is that PWC has published a comprehensive study on the developments.

2016 43

Beware of What You Write on Social Media - Advice from Francine Denise Ward

Fripp THE Executive Speech Coach

Admitted to practice in both California and New York, her IP focus is on copyrights, trademarks, internet, and publishing law. Check out this video of Attorney Francine Denise Ward's interview on View From the Bay, dealing with Social Media legal issues that can land you in court. A 1989 graduate of Georgetown University Law Center, Francine Denise Ward earned her undergraduate degree in 1986 from the City University of New York Hunter College.

Survey Reveals What Annoys Audiences About PowerPoint® Presentations

Dave Paradi's PowerPoint Blog

PowerPoint® is a registered trademark of Microsoft Inc. Here is the press release that will be going out that summarizes the results from the recent survey. More detailed results and analysis will be available next week. Mississauga, Ontario September 19, 2011 For immediate release The most annoying thing a presenter can do is read their slides to the audience. This is the conclusion of the recent survey of over 600 audience members by author and consultant Dave Paradi.

Dole Foods Shows Playful Side in Approaching Legal Dispute

Jane Genova: Speechwriter - Ghostwriter

With some companies, such a violation of a trademarked brand might result in a lawsuit, or at least, a frosty cease-and-desist letter. On @DoleTreats, Dole's Vice President and Division General Counsel Richard Jacobs manages a potential legal problem with humor and grace.    And, does it right there online, not the courtroom. One small step for Dole. One giant step in tort reform. Here , read all about it, third tweet from the top.

Presentation Skills - Clothing

Great Public Speaking

If you really want to be remembered, consider trademark clothing, i.e., you are known for wearing funny ties, glasses, hats, etc. Fun presenters can wear fun clothing but within the limits of your industry.

Smug Meter - McKinsey or VOGUE Score Higher?

Jane Genova: Speechwriter - Ghostwriter

VOGUE's trademark Anna Wintour gets the ax.  After what the world has been through with the economy, this is no country for the smug.    But, at least in their branding, both McKinsey and Company and VOGUE seem to hold on to that persona.

How to Boost Productivity using the Pomodoro Technique®


The Pomodoro Technique® is a registered trademark by Francesco Cirillo. Digital devices have helped us master one art in particular more than all others, procrastination! Many analysts are now arguing the strain on productivity that digital devices are causing.

8 famous speeches by young women in The Eloquent Woman Index

The Eloquent Woman

It''s a rhythmic and mesmerizing piece, her trademark speaking style. They ranged in age from 12 to 25 when they gave these famous speeches, but each of these young women had enough impact to make it into The Eloquent Woman Index of Famous Speeches by Women. From causes like education and the environment to personal revelations and skilled storytelling, these young women are speakers to watch.

2014 70

When Everything Became Performance Art

Jane Genova: Speechwriter - Ghostwriter

  One woman I coached needed to just tone down her trademark mega-gush.  It was in the 1980s, the era of Ronald Reagan and Bo Jackson, that everything became performance art.    That's what Michael Weinreb seems to be saying in his book BIGGER THAN THE GAME. Until then, only the very shrewd such as Counterculture figure Jerry Rubin understood that marketing was theatre.    In fact, what was understated could constitute premium branding.

"Motherlode" vs "Parentlode" - Is the blogger the brand?

Jane Genova: Speechwriter - Ghostwriter

  The trademark-rights suit contends, reports Reuters , that Huffington Post's new site "Parentlode" is too similar to its three-year-old successful blog "Motherlode."  THE NEW YORK TIMES, after first issuing a cease-and-desist order , is suing Huffington Post. 

The Nickelodeon Logo Guide –or– An Unconventional Lesson in Branding

Duarte Blog

But we can all probably think of a few trademarks that would do well with a little less order and a little more good-natured chaos. Click the image to view entire guide. Pretty surreal, huh?

2009 55

7 famous speeches from women with vocal verve in The Eloquent Woman Index

The Eloquent Woman

Y speech , Phyllis Diller served up her trademark drawl and cackling laugh just as she did in her comedy routines. Some speeches just seem to sing. The sounds of words and the sounds of silences carry as much content as the words themselves. The speakers remember that oratory carries a long tradition of musicality and performance. At The Eloquent Woman, we call this "vocal verve," and we''ve picked out seven speeches from The Eloquent Woman Index that show off this quality.

2014 72

How Paul Harvey Can Help You Find Your Speaking Niche

Speak and Deliver

Twists were his trademark, as he would tease us in the beginning, then hawk a product or two before telling us ".the Guess who's cool again? Or, perhaps for much of today's generation, cool for the first time, at least for a day or so? Yes, none other than the venerable orator/preacher/radio personality Paul Harvey.

2013 66

Can Oprah exist without the talk show?

Jane Genova: Speechwriter - Ghostwriter

The Oprah trademark is the talk show.    In his NEW YORK Magazine article on this reality, Robert Kolker raises the question of the future of the Oprah phenomenon after the show ends in 2011.  Oprah   Oprah the person is supposed to move on to the Discovery cable channel.    But can she, without her talk show?      Yet, to preserve that talk-show identity could be professional death. 

Odd Speaker Couples

Speaking Of...

Two legends in public speaking, Patricia Fripp and Alan Weiss, speak together and bill themselves as the Odd Couple , and they have registered Odd Couple as a trademark. They offer marketing workshops, pairing their complementary skills for even greater effect and revenue. Pairing up with another speaker can offer you a personal challenge, by helping you stretch yourself in new ways.

Sarah Palin's Statement: Should she have been contrite?

Jane Genova: Speechwriter - Ghostwriter

A subdued Sarah Palin, with her hair down and no trademark twang in her recitation, spoke for about eight minutes.   No, it wasn't a Checker's speech.    But it is unlikely to provide the platform on which she can rebuilt her political career. The nation is in a reflective mood.    We are re-thinking just about everything from the rights of the mentally unstable to the degree of openness in a society.    I have been there before. 

Public Speaking Tips - Clothing

Great Public Speaking

If you really want to be remembered, consider trademark clothing, i.e., you are known for wearing funny ties, glasses, hats, etc. Fun presenters can wear fun clothing but within the limits of your industry. I'm not going to pretend to be Mr. Clothes Horse (I've been accused of looking too corporate), but I will offer a few tips that should help you out. When presenting, don't wear clothes that are uncomfortable even if they look great.

Power Presentation Tip 13: When should you finish

Executive Speech Coach

Register for Free Presentation Skills Tips Power Presentations is a registered trademark of Peter Urs Bender. George Torok is registered to use this trademark. Power Presentations Tip 13 "What time should I finish?" Know the answer to this question before you begin your presentation. And be prepared to cut it short because things change. Before you present to a group always know how long you have been allotted to speak.

2008 40

Famous Speech Friday: Lucille Ball at her Variety Club tribute

The Eloquent Woman

Here's what I think you can learn from this famous speech: Her trademark shtick was mentioned, but put aside for the night: Right at the start, Ball refers to crying at some of the tributes, then points to her fake eyelashes and jokes about not wanting them to run down her face. Glamorous movie starlet. Studio owner. She was all of those, but Lucille Ball will always be remembered for her zany, physical comedy on the "I Love Lucy" show.

2011 71

Duarte’s Diagrammer™: 4,000 Diagrams at Your Fingertips for 99 cents each

Duarte Blog

PowerPoint® is a trademark of Microsoft, Inc., Where there is madness, Nancy Duarte finds method. This is how twenty years of sketches and infographic concepts became Diagrammer™ , a searchable taxonomy of over 4,000 PowerPoint®-ready diagrams, available for you to download for just 99 cents each. After more than twenty years of visualizing information for client presentations, Duarte designers had sketched thousands of concepts.

2012 77

A #WomensHistoryMonth sampler of 28 famous speeches by women

The Eloquent Woman

1912: Mother Jones speaks to striking West Virginia miners in her trademark "hell-raiser" style, giving voice to their working conditions. When you have a treasure trove as large as The Eloquent Woman Index of Famous Women''s Speeches , you can use it as a lens on the topic of women and public speaking.

2014 84

Physical Fitness and Speaking

Speaking Of...

Tony Robbins, World Renowned Motivational Speaker, displaying his trademark energy. I know, you've seen this guy on the many infomercials he's hosted on TV, at all hours of the day and night. He made one point to me on an old tape of his that has always stuck with me. That is the quality of your life is related to the quality of the energy your body has. Low energy, unexciting life, high energy, the sky's the limit. How does a speaker stay at the high energy level that audiences expect?

2008 40

Power Presentations Tip 59: When They Cut Your Presentation Time

Executive Speech Coach

How to Adapt to Changing Time Constraints The worstpresentation sin is to waste time. Imagine thissituation. You prepared a 45 minute presentation because that's what you weretold to deliver. You arrive at the meeting ready to speak and the chair informsyou that your time has been cut to 30 minutes. What can you do? Charlie Sheen mightcurse, stamp his feet, raise a fist and yell, "Do you know who I am? Iinsist on my time." That's probably notwhat you should do.

A Time When VOGUE Weighed 5 Pounds - "The September Issue"

Jane Genova: Speechwriter - Ghostwriter

  Anna Wintour strategically kept to her helmet hairdo as her trademark.  When R.J. Cutler made the documentary about VOGUE, it was another time.    His film "The September Issue" will be in movie theatres August 28th.    It chronicles a time when the all-important September edition, which is equivalent in retail to Black Friday, weighed 5 pounds, most of that pricey ads.    That was the September 2007 issue. 

"Sometimes people just tire of acts," Ken Auletta to NY OBSERVER

Jane Genova: Speechwriter - Ghostwriter

  The article on Dobbs in NYO also notes that ratings are down for Anderson Cooper whose earnest persona became his trademark.  The rating plunge for "Lou Dobbs Tonight" is 29% overall and 27% in the prized 25 -to-54 demographic.    And media trend watchers are asking why.    The best explanation might be from Ken Auletta who has chronicled the rise and decline of network television. 

Famous Speech Friday: Phyllis Diller on comedy at the 92nd St. Y

The Eloquent Woman

Her trademark laugh arose during her early comedy club gigs, as a sign of nerves that she couldn't suppress. Phyllis Diller used to joke that she had had so much plastic surgery that God wouldn't recognize her at the pearly gates. The groundbreaking female comic never met a nip and tuck she didn't like, but surely she would've been known in heaven as on earth for her wicked drawling jokes and her cackle of a laugh. And that's just the way she wanted it.

2012 65


Great Public Speaking

One of Detective Columbo's trademarks is that he would start to leave and when he was almost out the door he would stop and say, "Oh. Do you remember the soft-spoken, cigar smoking detective on the hit TV series "Columbo?" Most people do because the show is still in reruns all over the world and once in a while a new episode comes out. Just one more thing." The same technique can be used by speakers (without the cigar).

32 historic women's speeches to close #WomensHistoryMonth

The Eloquent Woman

1912: Mother Jones speaks to striking West Virginia miners in her trademark "hell-raiser" style, giving voice to their working conditions. When you have a treasure trove as large as The Eloquent Woman Index of Famous Women''s Speeches , you can use it as a lens on the topic of women and public speaking.

2015 79

Imagine a Presentation without PowerPoint

Executive Speech Coach

George Torok Speech Coach for Executives Business Presentation Skills Training Avoid the PowerPoint Sins PowerPoint is a registered trademark of Microsoft Any comments about PowerPoint on this blog are not endorsed by Microsoft and are the opinions of this blogger.

2007 52