Upselling, Cross-Selling - That's The Way Direct-TV Lost My Sale
Jane Genova: Speechwriter - Ghostwriter
NOVEMBER 27, 2015
Standard in sales, even at call centers, is to train in upselling and cross-selling. Soon enough, they frequently find themselves losing the original sale when they get cute with upticks and add-ons. What blew it was the aggressiveness of the sales rep.