Picking a Lane with Anna Liotta

Speaker Launcher

Today, we welcome Anna Liotta to The Wealthy Speaker Show to talk about her journey and explain, if you unify your focus you can command higher fees. Hiring staff can help increase your fees. Anna holds a master’s degree in Interpersonal Communication.

2019 67

Those Low-Priced Subscription Services - My Experience with Office Depot

Jane Genova: Speechwriter - Ghostwriter

The jolly tech expert in the store recommended I purchased a tech subscription serviceService was available 24/7. Over a number of months I called the service - 888-315-5073. Several more times I phoned the Office Depot subscription service about the same problem. 

2019 52

Professional Services - Law Firms No Longer "Special Institution"

Jane Genova: Speechwriter - Ghostwriter

It used to be: No, you never messed about the fee you had to pay the law firm.   The specialness of legal services is over. Litigation Communications.

2018 52

Professional Services Firms - The Soul-Withering Experience of Being Stiffed

Jane Genova: Speechwriter - Ghostwriter

A professional services firm does the work. In the fall of 2017, I endured that with Rodney Burrel l, a Pittsburgh, Pennsylvania communications firm, and Romeo Spino , heading Virginia Beach, Virginia government contracting enterprise Stratascorp.   Litigation Communications.

2018 52

Communications Services: Among top 5 fields hiring

Jane Genova: Speechwriter - Ghostwriter

Communications services is an industry growing about 7% [Sources: Princeton Review, Sageworks].    The term "communications services" covers fields such as advertising and public relations.  I first had to figure out what services were selling. 

Listen Up, FBI - Many College Students Are "Customers" of Term Paper Research/Ghostwriting Services

Jane Genova: Speechwriter - Ghostwriter

This service, advertising for academic writers on the Boston part of Craigslist help-wanted, may be among them. The student passes that "job description" to the ghostwriting service, which then appears on a dashboard, with the fee which will paid to the writer.

2019 52

Professional Services Firms, Like McKinsey - They Must Go in Search for a Soul

Jane Genova: Speechwriter - Ghostwriter

But, those questioning McKinsey currently push back with that it will work for any entity willing to pay its high fee. The message of the analysis is that professional services firms such as McKinsey need to develop a moral compass. Litigation Communications.

2018 56

Business Communications - The 2 Cultures

Jane Genova: Speechwriter - Ghostwriter

Public relations agencies, marketing communications firms, and ghostwriting consultants are caught between 2 cultures. At one time, the world of business communications was a monolith. Attracting new prospects for my fee-for-service influencer niche.

2017 52

"Retirement" - Has That Been Story Line Positioned and Packaged by Financial Services Industry?

Jane Genova: Speechwriter - Ghostwriter

In 1987, when I hung out a shingle at age 43, my competition was primarily those retired from corporate communications who had become consultants. Sliding scale fees.

2018 52

Pitching/Closing Sales In Professional Services, A/B Testing, Lessons Learned

Jane Genova: Speechwriter - Ghostwriter

It's a dog fight out there for selling our professional services B2B. We might be in executive communications, lawyering or management consulting. However, in most niches in professional services, there is a glut.

2015 65

Marketing Communications By Any Other Name Will Pay Us Less

Jane Genova: Speechwriter - Ghostwriter

The closer we are to the point of sale, the more in demand we are and the higher fee we can bill.    That's why it's imperative to present our communications services as "marketing communications," not "content-creator."

2016 56

How to Earn $10,000-Plus in Keynote Speaker Fees

http://delicious.com/akarrer/prospeaker

);} else {document.write( );}return true;}LoadMenus(); NAME E-MAIL ZIP CODE Resources Articles Events Online Tutorial FAQs Links Article: How to Earn $10,000-Plus in Keynote Speaker Fees RainToday.com, May 2008 By Vickie K. Sullivan So you want to be a big-fee keynote speaker? Many principals of professional service firms have strong speaking experience. Speaking fees either are below $5,000 or are free; qualified leads are enough payment.

Getting Executive Communications Assignments: Package, don't push

Jane Genova: Speechwriter - Ghostwriter

 I should have waited an appropriate interval to get back to this professional to pitch my services. There was even grousing about the fees I charge, which I had actually discounted as part of the push campaign.

Communication Steroids: 'Goin' Mobile'

Communication Steroids

There are a number of websites and services that promise to create a new website for you and put it on a.mobi URL. Nice, but…some of them want you to pay a monthly fee. AFTER Communication Steroids Went Mobile One other thing.

Leadership Communications - Getting Your Op-Ed Published In Brandname Media

Jane Genova: Speechwriter - Ghostwriter

For example, for the original fee, the rep will then try several other brandname publications. Your expertise is delivery of services to disabled children. Leaders who want their opinion-editorials (op-eds) published in brandname media can get that done. Here's how.

2014 60

Startup - It Takes More Than Amazing Communications To Create A Unicorn

Jane Genova: Speechwriter - Ghostwriter

If I did, it would read: " Amazing communications won't make this the next unicorn. For example, a Baby Boomer invested considerable resources in the website and marketing materials for a subscription service. It would be revenue-suicide.

2015 56

TOP COMMUNICATIONS BLOGS 3/14 – What TJ is Reading « TJWALKER.

TJ Walker Interactive

News analyzed from a communication perspective. Entry Fee to Being Rich Raised to $7.5

Charl iJane Speaker Services How to get bookings

http://delicious.com/akarrer/prospeaker

It can save you a lot of time and money in the long run and its a great communication tool. If you cant afford your own web site, join speakers organizations and add your name to their online listings - many of them are free, others require a membership fee.

Rainmaking: Are you selling into 20th-century communications markets?

Jane Genova: Speechwriter - Ghostwriter

  That can come from a combination of paying attention to the media and analyzing how they are communicating their messages.     But not in terms of the services you can offer but in terms of solutions.    That usually means a return to doing everything in both marketing communications and public relations doing more of what's working.     That's done easily by simply raising fees, at least for those lemons.

Get This Creep

Jane Genova: Speechwriter - Ghostwriter

Communications Strategy/Services and Career Coaching. Sliding scale fees. Read it here. The help wanted on Craigslist specifically indicates wanting a "young" social media manager.

2018 52

That 20-Buck Difference - Office Max Probably on Short Time

Jane Genova: Speechwriter - Ghostwriter

  In addition, the customer service is superior at Best Buy.   For computer problems, there is the remote service BoxAid. At BoxAid, the fees are affordable and the technies care.   Communications Strategy/Services and Career Coaching.

2018 52

Time for Retired/Semi-Retired to Stop Cowering about "Large Unexpected Expenses"

Jane Genova: Speechwriter - Ghostwriter

Medicare supplemental insurance usually offers that for an extra monthly fee. A hard mouth guard to prevent damage from teeth-grinding at night can cost less than a third of the fee at a U.S. For get-aways there can be discount auto rental services. Ask directly about fees.

2019 52

New York Daily News - MORE Layoffs

Jane Genova: Speechwriter - Ghostwriter

Meanwhile, those of us in communications mourned the loss of the jobs and how the newly terminated would swell the glut of editorial types.   Communications Strategy/Services and Career Coaching. Sliding scale fees.

Gig Economy Workers/Families Between Jobs - Bypassing High Cost of Traditional Health Insurance

Jane Genova: Speechwriter - Ghostwriter

  The example Bloomberg presents is the combination of a faith-based healthcare sharing ministry and primary care which, instead of accepting insurance, operates on a fixed monthly fee. Eventually, that model could be expanded to provide comprehensive services. Sliding scale fees.

2018 52

Pleasepleaseplease, Global Media: A 6-month Moratorium on Covering the Royals

Jane Genova: Speechwriter - Ghostwriter

Communications Strategy/Services and Career Coaching. Sliding scale fees. Harry and Meghan have a dog. Yes, that has made global news, which you can read here. 

2018 52

Glut Glut Everywhere - In Long Beach, CA, Going Price for Blog $5.50

Jane Genova: Speechwriter - Ghostwriter

Communications Strategy/Services and Career Coaching. Sliding scale fees. Glut makes the marketplace goofy. Here on Craigslist is a verbose help-wanted ad offering $5.50 for a blog. The most goofy part of all is that the poster seems to expect plenty for peanuts. 

The Village Voice - Yet Another Alt-Weekly Ceases Publishing

Jane Genova: Speechwriter - Ghostwriter

After that, there are sliding scale fees. Communications Strategy/Services and Career Coaching. Sliding scale fees. Today is another sad day in the history of media. 

2018 52

4 Tips to Succeed Speaking in 2017

Succeed Speaking

Have absolute confidence in the fee you’re asking for. The problem is, many of them don’t really believe they’re worth a higher fee. You may help them with morale… with customer service… with creativity… or with any number of other things. So then you can “own” that higher fee that you want to start quoting. How many of those 1200 do you need to say yes, at the fee you want to earn, to hit your goals for 2017?

2017 109

Would You Hire This Writing Tutor for Your Child?

Jane Genova: Speechwriter - Ghostwriter

The promotion of her writing tutoring services is placed in the help-wanted section of Craigslist. Peculiar for positioning and packaging a writing tutoring service. The  The fee per hour is $95. The dog next door could probably brush up on his communications skills.

2016 60

4 Tips to Succeed Speaking in 2017

Succeed Speaking

Have absolute confidence in the fee you’re asking for. The problem is, many of them don’t really believe they’re worth a higher fee. You may help them with morale… with customer service… with creativity… or with any number of other things. So then you can “own” that higher fee that you want to start quoting. How many of those 1200 do you need to say yes, at the fee you want to earn, to hit your goals for 2017?

2017 100

Who's the boss? Part 2

Speak Schmeak

For my PowerPoint design service , I require a deposit. So I wasn't worried about getting paid, although the balance of the PowerPoint design fee was hanging for a short time. Tags: The Business of Coaching Preparation The Business of Speaking Communication

2008 130

Office Max - Tipping Point, 7/3/18

Jane Genova: Speechwriter - Ghostwriter

Yes, I did get his name but I will leave it to the higher-ups at Office Max to determine if he delivers service with a smile in his voice. (I I had described to that clerk in detail that I was a business communications strategist/content-provider and coach for the over-50.

2018 52

NewsCorp Shares Take Hit on Aussie Investment

Jane Genova: Speechwriter - Ghostwriter

Communications Strategy/Services and Career Coaching. Sliding scale fees. NewsCorp, parent of The Wall Street Journal, has been doing relatively well, considering many of its businesses have legacy print backgrounds. But, recently Wall Street didn't like what it heard. The stock had plummeted 11%, the most in 5 years. Here are more details from Bloomberg. The trouble, at least as Wall Street sees it, is that it is investing in Aussie cable network Foxtel.

2018 40

Walmart Gets Digital

Jane Genova: Speechwriter - Ghostwriter

  Amazon, like Uber, provides an affordable, reliable, convenient and needed service. Walmart has the resources to wage brutal discounting wars, along with innovations in service. Communications Strategy/Services and Career Coaching. Sliding scale fees.

Workplace: The Crying Game

Jane Genova: Speechwriter - Ghostwriter

The latter occurred when the director of communications fired me after I worked there a few months. Affordable fees. In Glassdoor , one anonymous employee review of law firm Quinn Emanuel reports seeing "people crying in their offices."

2018 52

Words - Still a Power Tool

Jane Genova: Speechwriter - Ghostwriter

More and more of us would opt for the lower-cost, no-hassle dental services in nations such as Mexico. The fee in Mexico, for instance, is so affordable that dental insurance isn't needed.   Reflection: Communication remains a power tool.

2018 52

It Gotta Be Kiddin' - New Recovery Publication Wants Articles, Offers No Payment

Jane Genova: Speechwriter - Ghostwriter

That's why in my coaching service for the over-50 I had a sliding scale fee schedule. Communications Strategy/Services and Career Coaching. Sliding scale fees. What's not paid for has no value. That's the gospel of capitalism.

2018 52

Generics Need Not Apply

Jane Genova: Speechwriter - Ghostwriter

Communications Strategy/Services and Career Coaching. Sliding scale fees. This is not a new story: A business caught in the middle of the market fails. Those at the top and those at the bottom could be thriving. 

2018 52

Collapse of The Vatican - Students of Power Will Be Analyzing This One For Centuries

Jane Genova: Speechwriter - Ghostwriter

  Communications Strategy/Services and Career Coaching. Sliding scale fees. Pennsylvania Attorney General Josh Shapiro told that media that he had proof the Vatican had been aware of at least one sex abuse cover-up However, he didn't finger Pope Francis directly.

2018 52

Jacksonville, FL, et al. - Is the Media to Blame?

Jane Genova: Speechwriter - Ghostwriter

  Communications Strategy/Services and Career Coaching. Sliding scale fees. Today's fatal shooting at a video game tournament follows one two days ago at a high school football game. Both occurred in Jacksonville, Florida.

Timothy Maher - Why Didn't This Man Receive Treatment?

Jane Genova: Speechwriter - Ghostwriter

Communications Strategy/Services and Career Coaching. Sliding scale fees. The human heart can have more flashpoints than the global economy driven by technology. The late administrative judge at Miami Social Security Administration - Timothy Maher - had recently been distraught.

2018 52

McClatchy Newspapers Laying Off 140 Staff

Jane Genova: Speechwriter - Ghostwriter

Communications Strategy/Services and Career Coaching. Sliding scale fees. It's a tough world for legacy print newspapers. The latest bloodbath is happening at McClatchy Newspapers.

Shake, Rattle & Roll - Trump Administration Could Buy Time if Big One Hits CA

Jane Genova: Speechwriter - Ghostwriter

  Communications Strategy/Services and Career Coaching. Sliding scale fees. Activity in the deadly Ring of Fire has been plentiful recently. Now, the Sun reports, there has been a 6.3 magnitude earthquake off the coast of Oregon.

2018 52