Creating Sales Connections (for Non-Sales People) with Frank Somma

Speaker Launcher

Does your sales pitch need a little polishing? The post Creating Sales Connections (for Non-Sales People) with Frank Somma appeared first on Jane Atkinson. Listen to hear Frank Somma share how to connect with your clients and feel great about selling.

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Using Storytelling as a Sales Tool

Speaker Launcher

Ironically though, many speakers don’t put storytelling to use in their sales strategy. The post Using Storytelling as a Sales Tool appeared first on Jane Atkinson. As a professional speaker, you likely understand the importance of storytelling on stage.

2020 97
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Sales presentation strategy

The Presenter's Blog

What is your primary goal in making a sales presentation? So why do so many sales-presenters try to conceal the fact? Do your sales presentations open with phrases such as: “Your success is important to us, and we’re going to look at how our products can help you be even more successful.” You avoided any words to do with sales because you didn’t want to sound sleazy, but instead you’ve made yourself sound evasive. You’re there to sell!

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Sales pitch strategy

The Presenter's Blog

When this occurs they become more inclined to give credibility to the presenter’s sales message. Successful sales presentations amplify similarity, while minimising difference. Let’s take a ten second case-study: Imagine you are the Sales Director of an IT company. If you win them over, this audience could represent a sea of new business. Except, when we make a sales presentation. Sales Director: All of the audience are IT Directors.

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Sales presentation outline

The Presenter's Blog

Here are eight ideas for creating a sales presentation outline that targets your sales message onto this specific customer, in this specific moment. Link to the sales cycle. Early in the sales cycle: Address broad issues. Mid-point in the sales cycle: Targeted problems and pay-offs. Late in the sales cycle: Reassurance. Focus onto evidence of other successful implementations and after-sales support. Ask for the business. by Peter Watts.

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Sales arguments that build presentations

The Presenter's Blog

At the core of a sales presentation are logical arguments that lay out why your product benefits the customer. Those sales arguments need the force of mathematical logic. Their sales argument is: “Successful SME’s value our tax advice, If you’re a successful SME. The sales message is being laid-on with a trowel and I resent being treated like a child. How to apply this to sales-world? Imagine that your company is renowned for environmental business practice.

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Sales presentations: Understatement makes a great big statement

The Presenter's Blog

How would you react when you heard that British sales statement? It’s a challenge faced by sales presenters. Here are some examples of Litotes forms that you might use in a sales presentation: Litotes sales statement: Perceived by customer as: “We’re not the smallest X in the business”. “We We are the largest X in the business”. “We In terms of sales presentation structure, this isn’t a technique to either lead with or finish on.

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The #1 Reason You Lost the Sale – Updated Research

SpeakerSue Says...

Guess who would win the business? High performing sales people understand the client may have been distracted, has other priorities, is shopping alternatives. You want to boost your sales numbers? Make your emails work for you because right now there is no more important tool to engage, influence and win the sale. Sue provides engaging, fully customized virtual training that will energize your team – and their sales results.

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How to Use Business Systems to Find More Buyers

Speaker Launcher

This is an area that many speakers struggle with, regardless of how long they’ve been in business. So, today I want to take a look at how we can use business systems to find more buyers for your speaking business.

Buyer 101

Developing a Sales Strategy for Booking More Speaking Gigs

Speaker Launcher

There is a lot that goes into building a speaking business. And the cherry on top – developing a sales strategy for booking more speaking gigs. The post Developing a Sales Strategy for Booking More Speaking Gigs appeared first on Jane Atkinson. You need to perfect your message so that you can put strong marketing in place. You need to perfect your speech and stage skills, so you kill it every time you walk on a stage or in front of a group.

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What is Your Sales Superpower?

Speaker Launcher

When talking about knowing our strengths, one of the terms he used was “superpower” and it got me wondering… What’s your sales superpower? The post What is Your Sales Superpower? Booking Speeches Speaker Marketing Booking speeches building a business building a speaking business Building your speaking Business getting more speaking bookings growing your speaking business

2018 69

The Keys to Closing More Business with Ron Karr

Speaker Launcher

For 36+ years, Ron Karr has excelled at sales and leadership positions, for which he is recognized as the leading “Sales Success Expert” […]. The post The Keys to Closing More Business with Ron Karr appeared first on Jane Atkinson. Are you a good closer?

2020 85

Social media presenting sales

The Presenter's Blog

The fields of social media, sales, and public speaking, can all benefit when they work together. Sales meanwhile, are never afraid to ask for the business. Professional sales people maintain sight of how the product fits to the customer’s needs, and through that understanding develop the unique customer insights that lead to value. They also understand that for every customer journey, there must be an end-point; the sale.

Your Sales Cadence Made Easy

SpeakerSue Says...

Years ago there was a great book called The Challenger Sale (Matthew Dixon & Brent Anderson). A challenger ensures the business relationship (friendship or not) creates enough value for the other person that he/she prefers to collaborate with you over others (friendship or not). So about that sales cadence… It needs to be based on (see above) great advice, new ideas, innovation, creativity and smart insights. You have a great product.

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The Sales Presentation Paradox

Presentation Guru

For many businesses, the task of creating visual presentations can be seen as a chore – despite their importance. In this article, Simon explains this as The Sales Presentation Paradox, and gives some pertinent advice to make sure your next sales presentation accomplishes exactly what you want it to. … Message Performance Corporate Speaking featured Pitching PowerPoint preparation Sales Presentations

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30 60 90 Day Plan: A Strategic Approach to Create New Sales Territories

SketchBubble

There is an endless world of prospect customers for the sales organizations, which can be both a challenge and an opportunity. However, targeting some specific sales territories will help your sales team exert their efforts in […]. Business

2020 77

How to Reach Decision Makers and Close a Sale

Ian Griffin - Professionally Speaking

Professional speakers, freelance speechwriters and entrepreneurs must learn the sales strategies and techniques that will secure appointments in today’s volatile economy. Armies of executive assistants and the sub-second attention span of crazy-busy executives are barriers to overcome. Business Communication National Speakers Association Sales techniques

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A Quick Guide on Business Ethics

SlideModel

In such a case, one of the first thoughts which might have crossed your mind would have been that the business is ‘unethical’ Business ethics is a vast topic that is difficult to encapsulate in just a few key terms or a short paragraph. What is Business Ethics?

Sales Professionals as Industry Leaders

SpeakerSue Says...

If anyone is going to lead the hospitality industry forward, it’s going to be sales people. This isn’t a political statement (though it could be); it’s a business truth. Sue provides engaging, fully customized virtual training that will energize your team – and their sales results. Hear me out. Too many “leaders” are pretty leaderless today.

2020 40

How Highlighting Your Process on Your Website Can Lead to More Sales

Speaker Launcher

Today I wanted to focus on an aspect of your website that can help you increase sales: your process. Let’s talk about how highlighting your process on your website can not only educate people on ‘how’ you do what you do, but lead to more sales.

2020 56

Is it Your Open or Close Sabotaging Sales Success?

SpeakerSue Says...

Prospecting for new business is the same! And if your business has been in business for 177 years? Are you asking inauthentic questions, telling them how busy they are (then stop bothering them!), Here is one, the fourth in this seller’s outreach, that really put me and the prospect over the edge: “Hi Name – I know you must be very busy but did you get a chance to look over the email I sent you a few days ago? Yes, the recipient is busy.

2020 43

The Sales Presentation

Professionally Speaking...

Volumes have been written about the skills needed for successful sales presentations. Top sales performers embrace not only these sales skills but, most importantly, this fundamental of effective presenting: focus on the audience. They are clear that a sales presentation should be a dialogue between salesperson and audience. Most sales presentations typically involve small enough numbers of people to facilitate this.

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5 Steps to Finding Prospects for Your Speaking Business and Turning them Into Buyers

Speaker Launcher

Each month at the Wealthy Speaker School we focus on a specific business topic to tackle. Getting crystal clear on the audience you serve and then building a sales funnel that allows you to connect and convert is the key to success in speaking (and […]. The post 5 Steps to Finding Prospects for Your Speaking Business and Turning them Into Buyers appeared first on Jane Atkinson. At the school, February is all about Finding the Buyer.

Buyer 47

Want to book more business? Change your email response.

SpeakerSue Says...

That is how you book more business now. ” You will book more business when you aim for the heart. Sue provides engaging, fully customized virtual training that will energize your team – and their sales results. Do people tell us the truth about why they don’t buy from us? When they tell us, often they say “price,” but what they mean is “you.” You’re the reason I went “in another direction.”. Harsh? Please know I include myself in that word.

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Fearlessly Building Your Business with Erin Falconer

Speaker Launcher

On this episode of The Wealthy Speaker Show, I am so happy to welcome Erin Falconer back to talk about building your business and the evolution of her brand. The post Fearlessly Building Your Business with Erin Falconer appeared first on Jane Atkinson. On this episode of The Wealthy Speaker Show, I am so happy to welcome Erin Falconer back to talk about building your business and the evolution of her brand. How my book changed my business.

2019 68

Sales Intel for Speakers with Sam Richter

Speaker Launcher

Want to earn higher fees, book business at leading industry events and set your business up to scale? The post Sales Intel for Speakers with Sam Richter appeared first on Jane Atkinson. Want to earn higher fees, book business at leading industry events and set your business up to scale? That’s The Inner Circle Mastermind program—a 12-month, time-tested program designed to help you lay down a foundation, accelerate and scale your business!

2018 54

5 Easy Ways to Build Business with Your Holiday Email

SpeakerSue Says...

Sue provides engaging, fully customized virtual training that will energize your team – and their sales results. Email Sales Writing Email Tips Featured Selling Skills email as a sales tool email etiquette high impact presentations hospitality and hotel sales Hospitality Sales how to say it to sell it interpersonal communications skills Pharma sales Power Sales Writing sales success sales training say it to sell it SpeakerSue

2020 53

Using LinkedIn as a Sales Tool? Try this to build business…

SpeakerSue Says...

That is how Eric described the icky feeling when “Some goof asks to join my network and then hits me with a sales pitch ten minutes later.”. No spammy sales tactics! No sales pitch. Looking for a speaker for your next sales meeting or conference? “This is like asking for a woman’s phone number ten minutes after meeting her.” Eric Field.

2019 43

Are sales objections getting in your way?

SpeakerSue Says...

The only thing better than hearing a sales objection is booking the business without any questions. You’re a sales person! But when you are/have a great option, it’s up to you to, as we stopped saying around 2008, “overcome their sales objection.”. Here’s how to win their trust, boost your likeability and advance to the next step in your sale: Listen for the points you can agree with. It’s not their question that is getting in the way of closing more business.

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Why applying psychology to sales messaging accelerates results

SpeakerSue Says...

The ability to imagine a positive experience is key to elevating buyer confidence – and advancing your sale. Sellers who win business (away from you?) Are you looking for fresh, modern ideas to boost success at your next sales meeting or conference? According to multiple research sources, more than price, hotel decisions are guided by imagery and feeling. Top performers understand that just answering questions will never be enough.

2020 40

Your Sales Cycle Has Changed. Have You?

SpeakerSue Says...

74% of business buyers say they conduct more than half of their research online before making an offline purchase.” If your words don’t communicate care, excitement and alignment, the new sales cycle will work against you. But when communicating virtually to customers who pretty much control the sales cycle, it’s more about making their buying experience smart, safe and simple. When you make them feel comfortable and confident, you gain trust and enjoy sales success.

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How (and Why) to Tell Killer Sales Stories

Duarte Blog

There’s a scene in the British comedy Cemetery Junction that I love because I think it’s a perfect representation of the power of sales stories and storytelling in sales. The more seasoned salesman, he approaches the pitch from a sales storytelling angle. This movie scene seems far-fetched, but it’s actually an accurate depiction of just how key sales stories are. When You Should Use Sales Stories. Use Sales Stories to Handle Objections.

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How to Design Better Sales Funnels

SlideModel

That’s where a sales funnel (sometimes called a sales pipeline) comes into play. Exactly What is a Sales Funnel? Put simply, a sales funnel is a process through which companies lead their targeted customers to a purchase. The visual depiction of a funnel is the best way to describe this process – a lot of potential customers enter at the top of the funnel, and that number decreases as they are moved through the sales process. Prospects, Leads, Proposal, Sales.

2019 43

Countering Business Competitors using OODA Loop Decision Making Model

SlideModel

Countering business competitors amidst cutthroat competition is like going to war. No wonder various business concepts consist of so many military terms with words like war, menace, etc. These include business, litigation, and law enforcement.

Using Your Selling Systems to Convert Sales

Speaker Launcher

The post Using Your Selling Systems to Convert Sales appeared first on Jane Atkinson. Most Recent Post Speaker Marketing Speaking Profession building a speaking business business strategy getting more speaking bookings professional speakerMany moons ago when I was working as an agent for speakers, I developed my own customized system for selling.

2018 57

5 Ways to Keep Your Sales Team Focused on Improving their Presentation Skills

DeFinis Communications

Last week I received a call from a sales manager whose team we worked with last year. While this is certainly frustrating for the sales manager, it is understandable. Salespeople have the best intentions, especially in a training class, but they need help to realize their goals and it’s often the sales manager who can provide that level of support. No matter how busy people are, continuous learning is possible.

2014 172

Supercharging Your Speaking Business: Tips and Techniques from the Best and the Brightest

Ian Griffin - Professionally Speaking

Ron Karr: Sales Leader Ron talked about “How to Turn a [.]. Business Communication Public Speaking productivity sales NSA/NC Meeting Report: Saturday January 12, 2014 Last Saturday the Northern California Chapter of the National Speakers Association hosted NSA National President Ron Karr, CSP, and the best and brightest of NSA/NC, including Chapter founder Patricia Fripp, and a brains-trust of experienced, successful speakers.

2014 186

Reimagine Business in Times of Coronavirus

SlideModel

For the past decade, businesses around the world have been gearing towards building an online presence. Regardless of how long the negative effects of the spread of the Novel Coronavirus aka COVID-19 last, it is time to reimagine your business in times of the Coronavirus.

Interview: Kurt Shaver – Sales Trainer

Ian Griffin - Professionally Speaking

Kurt Shaver delivers high-impact sales training and consulting to companies seeking increased production from their sales force. Consulting includes areas such as sales systems (CRM) implementation and effective compensation plans. Kurt Shaver delivers high-impact sales training and consulting to companies seeking increased production from their sales force. Consulting includes areas such as sales systems (CRM) implementation and effective compensation plans.

What high sales performers do before and in email…

SpeakerSue Says...

Email, when used strategically, is an amazing tool to initiate, nurture, grow and close business. But if modern, authentic sales process isn’t understood or applied, email morphs into opening words like, “How are you today?” That statement is like a white flag waving defeat; just tell me what I need to give to you (more concessions) for your business and I’ll do it, please kind sir. To gain commitment and advance to closing the sale depends on YOU.

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What is the Direct to Consumer (DTC) Business Model?

SlideModel

Further, another study suggests that DTC is already responsible for 40% of the sales growth in the consumer packaged goods space. So, how does the DTC business model work? Before you can understand the business model, it’s helpful to have a clear idea of the DTC meaning.

2020 70

5 Ways to Keep Your Sales Team Focused on Improving their Presentation Skills

DeFinis Communications

Last week I received a call from a sales manager whose team we worked with last year. While this is certainly frustrating for the sales manager, it is understandable. Salespeople have the best intentions, especially in a training class, but they need help to realize their goals and it’s often the sales manager who can provide that level of support. No matter how busy people are, continuous learning is possible. Sales Presentations Speech Preparation Top Speaking Tips

2015 130

Write an email that improves CX and drives repeat business

SpeakerSue Says...

It has never been more important to the customer experience, repeat business and smart business to: Communicate, Communicate. Sue provides engaging, fully customized virtual training that will energize your team – and their sales results. First, a moment of silence. I flew back to NY from Arizona arriving at 7:17am, nineteen years ago today. From the airplane window, the day was crystal clear – the most perfect early fall day. Until.

2020 40