As the speaking industry has grown past the standard motivational speech or content-driven workshop, options for creating new products and services have exploded. NSA President Mark Sanborn, CSP, CPAE, has compiled 52 different business models that involve public and professional speaking, and there are even more, he notes. For speakers who developed their business models by default, these changes in the marketplace force some self-examination before determining which revenue streams to pursue. );} else {document.write( );}return true;}LoadMenus(); NAME E-MAIL ZIP CODE

As the industry changes due to market demand, our materials and how we provide this information needs to change with it. One of the first advocates of one-sheets, NSA Past President Jim Cathcart, CSP, CPAE and Cavett Award recipient, explains, "The meetings industry today expects to be able to understand a speakers value quickly and efficiently. post my general one-sheets (keynotes and workshops) and the topic-specific sheets on my homepage for immediate access and download. A well-designed, general one-sheet, professional profile includes: Banner benefit statement at the

Jim Cathcart, CSP, CPAE, Cavett Award recipient coined a phrase, �MLOT� Money Left On Table. Sheryl@SparklePresentations.com, (858) 569-6555. **************­** Sheryl Roush Speaker, Author, Consultant Sparkle Presentations Sensational Keynotes & Workshops Inspirational presentations that rekindle the spirit, raise the bar and create excitement! [link] US Telephone 858-569-6555 San Diego Professional Coaches Alliance, 2005 President National Speakers Association, Professional Member since 1987 Books include: The Princess Principle: Women Helping Women Discover