NSA Past President Jim Cathcart, CSP, CPAE, deserves special recognition for his initial work in creating the Professional Competencies and his continuous support of the professional development activities of NSA. NSA’s Professional Competencies Expertise This competency refers to knowledge, skills and experience in a specifically-defined area, with a particular emphasis on the application of this knowledge, these skills, or experience. MY PROFILE EVENTS INSIDE NSA TOOLS MEMBER SERVICES CHAPTERS/GROUPS PUBLICATIONS BLOGS Related Topics

Jim Cathcart, CSP, CPAE, Cavett Award recipient coined a phrase, �MLOT� Money Left On Table. Dottie Walters, CSP, refers to add-on�s as �accessorizing.� What if your �accessories� became customized to that audience? MEMBERS LOGIN Home SPEAKER SERVICES Speaker services Membership info Proposal generator Profile listing service Coaching services Video trailer ads Interview transcripts Teleclasses Online shop MEETING PLANNERS Planner services Find a speaker RESOURCES FAQs about CJ Free articles Useful links TOOLS Subscribe to eZine Search this site GENERAL INFO About us Testimonials Advertising

As the industry changes due to market demand, our materials and how we provide this information needs to change with it. One of the first advocates of one-sheets, NSA Past President Jim Cathcart, CSP, CPAE and Cavett Award recipient, explains, "The meetings industry today expects to be able to understand a speakers value quickly and efficiently. Based on feedback from our market, most of whom dont know or care about a "one-sheet," the new movement in our profession refers to these dynamic marketing pieces as "professional profiles" (speaker bio) or "topic

Patricia Fripp, CSP, CPAE If your presentation involves statistics and analytical data, put them in a handout that the audience can refer to. Write down key points or statements so you can refer to them, but deliver the rest of it spontaneously making eye contact. Giving a Speech? 10 Tips for Public Speaking

My personal favorites: Dave Richardson, CSP, and CSP, CPAE Tom Winningers programs at NSA. If they are not on the committee, they will probably know who is and refer you. );} else {document.write( );}return true;}LoadMenus(); NAME E-MAIL ZIP CODE

Even after 34 years of public speaking, executive speech coach Patricia Fripp, CSP, CPAE, said she still feels "apprehensive" before walking on stage. "It's Once you've determined the most important points to include, pick a few words that will remind you of each one, and list those on a paper for quick reference during the presentation. Stand and Deliver Improve your presentation skills for class assignments and beyond. By Cheryl McEvoy