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Thursday, July 16, 2009
In my other job writing ads , you spend a lot of time making it as simple as possible for people to get your message.
And nowhere is the law of minimal wordage more brutal than outdoor poster ads.
Tags: Speaker Support few words outdoor ads PowerPoin Consider this - would your presentation work on the side of a bus?
People are busy.
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Saturday, August 22, 2009
Mad Ad Live is not the conventional advertising company and they required a PowerPoint template that visually conveyed their own style.
- Troy @ TLC Original post blogged on b2evolution .
...Tags: Tags: PowerPoint Templates/Asset
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Thursday, October 8, 2009
You can concoct fake ads, or use real ads that are funny in your public speaking engagements. Watch for funny ads that relate to your business or presentation topic in magazines and other periodicals. Cut the ads out and photocopy for distribution as a handout or make them into slides and overheads. They can be read aloud, projected, or distributed as handouts.* Jay Leno has a series of books called Headlines I, II, and III.
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Friday, July 10, 2009
0160; The Publishers Information Bureau reports ad revenue down 21.2% and actual ad pages down 27.9%. 0160; Ad revenues were up in the snack, hair, household cleaners, and telecom categories. Things haven't been too hot for the magazine world during the first half of this year. 0160; No newsflash, the biggest hits were in the retail, auto and finance categories.
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Sunday, July 26, 2009
Polyvore lets all of us being fashion designers and ad folk. Started by three ex-Yahoo engineers, Polyvore already sells ads and earns commissions on what visitors click on or purchase as to clothing. 0160; This online fashion magazine has more unique visitors last June [835,000] than Vogue's online Style.com. 0160; And its my hunch that visitors spend more time at the site than they do at Vogue's.
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Monday, March 30, 2009
I just got the email about 30 minutes ago from Neenz at Alltop.com that the Presentation Advisors blog has been added to the Alltop Speaking Page . They've recently added My Alltop, where you can customize your pages. I'm very happy to have been selected to Alltop's site and have been an avid reader/user of their online magazine rack for a while now. If you haven't checked out Alltop , you should. It was started by Guy Kawasaki (& friends) and makes it simple to access many (if not all) of the best blogs in a variety of topics.
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Tuesday, September 22, 2009
0160; For October its ad pages are up 98%, at a time many other titles are quaking in their boots about being eliminated.
Andy Warhol created INTERVIEW four decades ago. 0160; Today it's the healthiest print publication in the marketplace. Some of what makes it endure I see as:
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Wednesday, May 13, 2009
The TV ad amuses while delivering a big conceptual blow to the value of Yellow Pages advertising.
The ad simply seems to prove that when you are in a hurry and need a precise solution to an urgent problem, the Yellow Pages just doesn’t deliver results. See what you think about the ad. When Their Own Commercial Shows How Hard It Is to Get Urgent Answers, You Know They Have a Problem
Imagine a scenario where catastrophe looms unless an immediate solution can be found.
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Friday, December 11, 2009
0160; Former Editor at AD AGE [remember when that was a must-read] Jonah Bloom is now with that digital phenomenon BREAKING MEDIA. 0160; Coming with him from AD AGE is Matt Creamer who will be Executive Editor.
Old media mashes up with new. 0160; It produces the wildly popular Abovethelaw.com and more.
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Monday, May 18, 2009
Kelly reports in the NEW YORK POST, ad pages are up for plain-jane FAMILY CIRCLE [+8%] and down for glitzy VOGUE [-31%].
We want the comfort of our Campbell's tomato soup and favorite law and order show. 0160; We don't want fantasy that is beyond our reach, at least not now. 0160;
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