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Wednesday, December 16, 2009
In fact, visitors searching our site for the phrase “content marketing” increased by 85% in 2009 over 2008.
In fact, in 1997 when we started our small business magazine in Southwest Florida, few owners had websites, let alone an online marketing strategy. In 2009, most small businesses do have websites and the term, ‘content marketing,’ has gone from obscure to fashionable. 6 Reasons Why Your Blog Is Your Most Important Social Media Tool It’s It’s been a very good year for content marketing. Social media certainly loomed larger in the past 12 months but interest
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Friday, July 3, 2009
Think of yourself as the ultimate knowledge resource like those concierges serving fine hotels such as the Ritz-Carlton or the Four Seasons—But Available 24/7. When you find yourself in a new town but are blessed to be staying in a hotel with a knowledgeable and caring concierge, you’ve got it made. 6 Reasons Why Your Blog Is Your Most Important Social Media Tool It’s much more powerful than those young whippersnappers–Twitter and Facebook Thanks to free or inexpensive blogging tools, any individual can be on the same technological footing as the New York
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Tuesday, February 17, 2009
20 tips for better conference speaking ~ 16 February 2009 ~ View from on stage as I’m preparing to speak at An Event Apart New Orleans 2008. 8221; Edward Tufte argues the same, as paraphrased by Phillip Kerman : Match your presentation to the level of The New York Times or Wall Street Journal. Genuinely recommended by Authentic Boredom. 1 I’ll be straight up with you: I don’t profess to be an expert speaker. I’ve had my share of presentations that have been total flops, along with some very successful
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Monday, October 19, 2009
0160; THE NEW YORK TIMES editor Bill Keller informed the newsroom that there needs to be 100 cuts. Those of us who came of professional age absorbing and quoting THE NEW YORK TIMES have to wonder how anyone can migrate from being employed at the institution to being a writer-among-writers out here. It's one of the most human communications between a trusty leader and troops who might get the ax. 0160; Hopefully, they will happen through buyouts.
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Thursday, May 14, 2009
No question, THE NEW YORK TIMES is on life support and even the owners probably can't keep paying for that much longer. 0160; The issue is will a white knight like David Geffen be able to save the institution and if that happens, what happens to the ethos of THE NEW YORK TIMES? 0160;
At the top of the list is will the old-line seemingly smug staff like David Brooks be banished from Paradise?
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Tuesday, November 3, 2009
THE NEW YORK TIMES is the land of the Upper Crust. 0160; That's why it's had such a tough time migrating into digital or Citizen Journalism.
The rumor is that Google, flush with cash, might acquire NYT. 0160; I wonder how many of the current employees at NYT could adjust to just being a writer/editor among writers/editors, a citizen journalist among citizen journalists?
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Tuesday, April 28, 2009
In a New York Times interview with Richard Anderson, CEO of Delta Air Lines, you learn how important high communication standards are:
Tags: Leadership business leadership New York Times power point presentations public speakin Quality speaking and writing is not dead or out of favor. In fact, compared with 5 or 10 years ago, communication skills for both speaking and writing are more important than ever.
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Monday, April 27, 2009
Tags: Boston Red Sox Communication Current Affairs Jacoby Ellsbury New York Yankees Red Sox Yankee I'm not a huge Major League Baseball fan (outside of cheering for the Twins). I would rather spend my time watching the NFL, playing Golf or maybe going to a minor league game with my kids.
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Monday, July 13, 2009
Both the current editions of BOSTON and NEW YORK Magazines, once influential in their category, have defaulted to cute. 0160; The economic downturn grabs both cities by the throat. 0160; And the recovery, when it comes, is predicted to be a jobless one. 0160; Yet, both focus on some version of Cheap Eats.
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Monday, March 16, 2009
it takes 22 minutes to read the top half of the New York Times aloud ). --This allows them to become engaged. --Assures that each point is covered (even if you forget something). Match your presentation to the level of The New York Times or Wall Street Journal Audiences don’t suddenly become dumber when they sit down to hear you speak—no reason to "dumb down" anything! Audiences are precious: respect them Be clear—not simpleminded. Humor—make sure it’s on point, not nasty or gratuitous It’s preferable to leave humor out if you
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